Vanke admits new building prices lower than expected

For Vanke's recent "Price reduction" rumors, Vanke Group vice President, Beijing Vanke general manager Mao Daqing The first response said: At present many people in the misunderstanding Vanke, hope to find a noun-"price" to carry out the concept of speculation.　　Now Vanke's overall strategy is to adapt to the market, looking for prices, rather than manufacturing prices. The opening price of the new project will be lower than expected. After the Vanke Shenzhen project late-night price opening and the Dragon Boat Festival launched a number of 70 percent special listings, Shanghai Vanke has also been burst a new plate price 20% news, in addition, Vanke in Beijing for 5 projects, Vanke holiday scenery, Vanke Blue Mountains and other sales prices from April to June has been in decline.　　Previously, Vanke also had a June will be across the country to unify the price of the rumors, but was officially denied. Mao Daqing on 27th, the gap between the Beijing Forum of European and American Alumni Association said to NetEase Finance, now Vanke group in more than 40 cities nationwide have project development, under the control policy, each city's response and attitude are different, policy for each city's focus and control points are not the same, so formulate a "national" The One-size-Fits-all strategy is not scientific.　　Now enterprises should do, more in the regulatory perspective and government-oriented premise, with a very peaceful and flexible attitude to meet the needs of the market, find the right price. Mao Daqing Frankly, the opening of the Beijing Changyang project in July, the open price will be much lower than expected, "now our sales staff are working with customers on a one-to-one exchange, to find customers acceptable prices."　　According to its disclosure, Changyang project more than 90% are the demand for their own lives.　　The future policy will be micro-adjustment for the future property market regulation is continued, the key depends on the effect. Mao Daqing said that the future policy will also be a large number of micro-adjustment, such as some policies unreasonable to rationalize, do not refine to continue to refine, and to further subdivide the customer base.　　"Regulation is not to kill the real estate market, its fundamental aim is to remove the bubble caused by overinvestment speculation, the premise is to be clear to whom to supply the house." There is still a long way to go in the future real estate market, Mao Daqing said, China's urbanization has only just completed 50%, its 2002 survey of the quality of life in Shanghai urban per capita, the average quality of life in Shanghai reached only 60% of the middle-developed countries, up to 70% this year, And China's large number of small and medium-sized cities are far worse.