Vanke Changyang Peninsula sold at low prices for two days or triggered a price cut

July 24, Cofco Vanke Changyang Peninsula opened, the average price of 13400 yuan/square meters, not only lower than the surrounding sales, but also less than the intention of Vanke planned prices. The relatively low price plus Vanke's brand makes 854 suites available within two days.　　Industry insiders believe that the Cofco Vanke Changyang Peninsula Low price opening, for the current delicate stage of the property market is an important signal, it is likely to trigger a wide range of prices.　　Low price in the market, Vanke Changyang Peninsula is located in Changyang Town, Fangshan, since last September, Vanke joined hands with Cofco three times respectively to take starting area 1th, 5th and 3rd land on the south side of the plot, a total of 6.113 billion yuan, the total construction area of 1 million square meters, Vanke into Beijing 23 years to develop the largest project. Changyang Peninsula before the market, Vanke related leaders repeatedly said will refer to the surrounding project price low price market. Before the official opening, the reporter learned that the pricing is 13500 yuan/square meters tower, 16500 yuan/square meters, the price relative to the surrounding items generally 15000-17000 yuan/square meters of the price is indeed not high. However, Changyang Peninsula officially opened again lowered prices, the whole project average price of 13500 yuan/square meters, 15000 yuan/square meters, the tower in part near the subway housing prices or less than 11000 yuan/square meters.　　For this much lower than previously scheduled prices, Beijing Vanke Marketing director Sho Jing said, low prices in the market is to speed up sales. Two days sold out according to Sho Jing introduced, Changyang Peninsula is now mainly facing the first home purchase rigid demand, so huxing are more economical and practical.　　It is understood that the initial opening of the 854 sets of listings, the main huxing is about 85 square meters of two and 90 square meters of the three habitat. Changyang Peninsula opened very "luxury" to choose the west Third ring Shangri-La hotel, Vanke related officials said: "This is a helpless, the introduction of the house too much, to allow buyers to buy a home, you can not open in the sales office, so the choice of Shangri-La." "More listings, more buyers." Before the opening, the project registration intention of the buyers have been close to 7000 groups, after the computer shake number, only the top 1200 groups of home buyers have the first day of choice of housing. Reporters at the scene to see, the 1200 groups of customers from the early 8 to the evening 10 o'clock, many customers are wanted came to choose a room, and even three generations to the scene.　　For the price, the reporter interviewed a random number of home buyers, they generally believe that although the price is not low, but can be accepted. According to the introduction, Changyang Peninsula opened the first day of sales of 750 sets, the next morning, the remaining listings sold.　　Sho Jing said the number of sales of the project may account for One-fourth of the total number of sales in July, and revealed that Changyang Peninsula will also be at the end of August and September to launch more than 300 sets of listings. or trigger a price Sho Jing said, low prices in the market is the opening quickly sold out of the important reason, "low price, is economical and practical small huxing, greatly reduced the threshold of housing, so the two-day sale is also expected.　　"Sho Jing also believes that the Changyang Peninsula Low-cost Market, not only on the Fangshan district of the property prices have an impact, but also the city's house prices have an impact." Zhongyuan Real Estate managing director Li Wenjie that the low price of Vanke will form a benchmarking role, the current market price trend is not clear, developers also want to reduce prices, but do not know when to drop the number of appropriate, once dropped, will not be bought. "Vanke's pricing strategy shows that as long as the price is reasonable, purchasing power is not lacking." "He believes that there will be companies to follow up, the three-quarter will form a wider range of prices."