Vanke Wuhan abrupt price cut Shanghai not follow up

At the end of 2007, Vanke Real Estate was the first to throw the market "inflection point theory" and implement the price reduction enterprises. Developers: only local sales strategy adjustment, it is difficult to trigger a real estate price drop in the late 2007, Vanke property is the first to throw the property market "inflection point theory" and the implementation of the price of the enterprise, and then triggered a nationwide price-cutting tide.　　Recently, just set the best performance of the history of Vanke suddenly cut the price of Wuhan project, in the regulation into the depth of the move after the period, whether it means that the nationwide price of the tide is coming again?　　Morning News reporter yesterday to call a number of Vanke Shanghai project, Shanghai's project prices have not seen a decline in the changes.　　Wuhan Vanke October Good performance recently, Vanke in Wuhan announced the price reduction, the industry was unexpected. According to the News of the website of Wuhan Vanke Company, its five major items for sale at the same time the promotion of promotional activities: Every Friday major projects launched 10 sets of "one price" special listings, home purchase is to send 11888 yuan household appliances Fund, visiting customers are welcome gifts, the old owners recommend to enjoy points, and then reduce the 6-month property charges.　　In the gold and Silver Lake Vanke Golf Project A set of original price of 889,000 Yuan House, a special offer of 827,000 yuan.　　For this price reduction activities, Wuhan Vanke's argument is: Vanke has always taken builders attitude, the introduction of each new deal does not stop speculation, status quo, to provide market-compliant products to meet customer demand for products.　　November 5 Vanke Released performance briefing shows that October company sales amounted to 15.5 billion yuan, the former October Vanke contract sales reached 86.93 billion yuan, reached the highest level in history. In the price of Wuhan, Vanke sales also in full swing. Public data shows that this 1-October, Wuhan Vanke sales reached 4.1 billion yuan, and in 2009, Wuhan Vanke's annual sales of only 2.401 billion yuan.　　According to statistics published by the China Institute of Chinese Index Research, this October, Wuhan's real estate price has risen to 7187 yuan/square meters, the chain Rose 9.84%, and the October commercial housing Sales Total is 12434 sets, the chain fell 3.66%.　　The success of the Wuhan Vanke performance, suddenly announced a price reduction, so that the industry was unpredictable. Shanghai Price is still strong from the current point of view, Vanke Wuhan Company's price reduction is only a separate act, has not spread to the country. Yesterday, the Morning Post reporter calls including Vanke Golden City, Vanke City Flower New park, including a number of sales of the project, sale staff have said that the project has not received the price notice, the current sales price and the previous changes are not big.　　One is located in the Golden City of Cai, the surrounding has been in the sale of items 30% of the price adjustment, but the Vanke pricing still has no impact.　　According to the Beijing Business Daily reported that Vanke in Beijing, including Vanke Park No. fifth, Vanke Blue Mountains, Vanke Changyang Peninsula, Wanco, and other projects have not appeared in a new round of promotions. For Vanke's price, a developer thinks, Vanke this price and 2007 different, just partial sales strategyAdjustment rather than directionality of the judgment turned. This April, after the property market regulation of the New Deal, Green Group, Poly Group of several projects have been cut prices, in the short term, after the sale of the price callback.　　At present, the rigid demand of the market is still very abundant, through a small discount can lead to sales in a short time, for some stalls shop large, need to keep the capital abundant enterprises, is commonly used means. Developers said that will not follow Vanke's price reduction, whether it will be the same as the 2007 triggered a nationwide price surge? Many developers say no, because developers are mostly "not bad money."　　Developers have said that developers only in the urgent need for funds, and can not finance the circumstances, will choose to reduce prices.　　After 2009 years of a round of hoarding goods, and after the withdrawal of funds, developers are now most cash flow abundant, there is no sales pressure, far from the point of the reduction of money to be withdrawn. There are also developers believe that the price of the developers to reduce the risk is far from the price. First, the price will throw a signal to the market-the house does not sell, and then increase the customer's wait-and-see mood; On the other hand, Vanke has also encountered a project to reduce prices caused the early owners check-out, to bring unnecessary trouble to the enterprise. In some regions of Shanghai, developers have even set up a no price alliance to digest the impact of the company's price reduction on the entire industry. Therefore, Vanke Wuhan Company's price reduction, it is difficult to drive nationwide prices down.