VC Big Coffee Anderson: Electric Business 2020 years the most climatic traditional retail will die

Sarah Lacy, founder and editor-in-chief of Technology Web site PandoDaily, interviewed Anderson (Marc Andreessen), a leading venture capitalist in Silicon Valley in Tuesday. In an interview, Anderson predicts that E-commerce will replace the traditional retail industry in the future. The following is an overview of the article: Yesterday, I interviewed Anderson, talked about the shoe electric company ShoeDazzle ups and downs. I asked him if he had seen a start-up that had been so dramatic. However, his answer was beyond my expectation and actually had little to do with ShoeDazzle. "I think it has to do with the flexibility of E-commerce," Anderson said. Entrepreneurs such as ShoeDazzle CEO Blaine Li Hu Brian Lee are working on the Internet. This adjustment takes less time. Traditional retailers such as JC Penny will need to do so for a number of times. "In the ensuing conversation, Anderson also talked about how e-commerce 2.0 would only achieve a truly fundamental leap in the next 3-4 years." The so-called E-commerce 2.0, is full of creative entrepreneurs for the development of E-commerce to open up a completely different way of operation. However, his view is quite different from that of ordinary people. The industry generally believes that only after the Flash purchase and order business and other electronic innovation sales means to be greasy, E-commerce 2.0 will slowly gradually formed. In addition, Anderson predicts that the wave of E-commerce will continue, the most climax will appear in 2020. By then, retailers will be out of the market, and electricity will be the only option for people to buy goods. "We are in the throes of a retail business," Anderson said. E-commerce is now growing fast, and some of the best are doing better. We view the electrical business as a long-term investment opportunity. "This is a bit extreme, but it also shows why Andreessen Horowitz, the venture capital firm he created, has made big bets on some highly overvalued power companies, such as ShoeDazzle, Mother and child supplies flash purchase site zulily and creative Flash site Fab. It is reported that a16z also invested in a number of smaller electric dealers, these actions look more like a bigger gamble. But Anderson's view may be good news for ebay, which is still struggling. Anderson is still a board member of ebay. "The retail chain is fundamentally an unsustainable economic model if there are alternative models," Anderson said. By adding the fixed cost of real estate to the total value of the inventory, you put each retailer at a very high level of leverage. Few businesses can survive a 20% to 30% decline in income. There is no need to put all the products on the shelves. We have a better model. Anderson further analyzed that it was not just physical stores and inventories but Fab and sho that really put retailers in a difficult position.Edazzle and other electric merchants ' shopping experience is gradually standing firm roots. Happiness and social gratification in fab and shoedazzle shopping are important factors in the past to maintain store shopping and retailers. E-commerce has been able to begin to contend with retailers in this area, Anderson said. Since the shoe dealer Zappos is the latest in a retail sales of more than 1 billion U.S. dollars, and according to YCharts statistics, U.S. e-commerce sales accounted for only 5% of total sales. This prediction is truly astonishing. In view of how traditional retailers such as h&m and Zara are being hugely successful through modern supply chains, fast-growing products and low costs, Anderson believes that their successful transition means more than a permanent nature. "I will bet on purely electric dealers and the software will eat retailers," he said. "Anderson's bold prediction for the future is that, 10 years later, online shopping will be our only option, whether we like it or not." His assertion is reminiscent of his predictions of publishing, which Anderson has said the New York Times should stop publishing print newspapers as soon as possible. Anderson advocates technology, and if his theory is correct, Silicon Valley is a bit embarrassed in the electric business. Silicon Valley does not dominate the consumer-electronics sector, and most of the top electric dealers are in New York, Los Angeles and Seattle. Anderson answered the question with a undaunted: "My core theory is that the best software companies will win in the battle with the retail industry, so it is increasingly important for Silicon Valley companies to get the best software programmers." There are so many people in Silicon Valley. "Note: Anderson is a pandodaily investor in the tech web site.