VC Dialogue Entrepreneur: Entrepreneurial failure is not tantamount to surrender

Column host/dry Dragon Venture Joint founding partner of the founder of the start-up companies have a difficult to read. Even the most successful companies in the world are almost invariably experiencing unsustainable entrepreneurial hardships.　　Entrepreneurial failure is not the last moment, the failure of the time bomb in every entrepreneurial project is always there: no one can make a profit of the business model, spent a lot of money to do out of the product, entrepreneurial brothers to separate their own, VC ... On the road to entrepreneurship, failure is not tantamount to surrender. Take a look at 732 Sina entrepreneurs on the failure of the view: 58% of people have failed experiences; losers have long thought of possible failures, and 29% think that even failure is worth fighting for, in other words, only 14% of losers don't expect to fail; 71% believe they'll start again.　　, more than 78% people vowed not to fall in the same place, failure will not become the shadow of their hearts, the reason is very simple, 57% of people think that no matter what, as long as not give up, there will be no real failure! Dude, maybe you're going through the most painful moments of your career ...　　Hang in there, hang in there, hang in there! Zhu Shanghai Life Door Art Co., Ltd. founder and CEO Time January 2010 operating "vivid life door" brand, to do the best hand-painted crafts in China Dengtonghua Beijing Xin Rongquan Software Technology Co., Ltd. founder and CEO Time: October 2008 focused on public security software development And sales, China's security industry, the new sharp force Dengtonghua: The business sector has no real generals.　　Failure is not terrible, terrible is the lack of courage and determination to solve the problem. Zhu: To be honest, the question is really not answered. The so-called entrepreneurship, so-called life, what is success, what is failure?　　I've never been defined. Charlie: Failure is an essential option for entrepreneurship, but fear is not!　　Did you ever think of failure when you started a business?　　Dengtonghua: Think of failure, but fearless, entrepreneurial may regret three years, but do not venture may regret a lifetime. Zhu: No. I only focus on the happiness on the way, first time more than 10 years ago I felt I had to succeed because my daughter was about to be born.　　Now I understand how much money is not a success, the real success may be peace of mind.　　Dengtonghua: If you fail, lick your wounds and regroup.　　Zhu: Come back again, this is Cui Jian's an old song, I like. Charlie: If so, after three months you are a hero, I also come to accompany Zhu Hum the old song.　　What makes you unforgettable when you fail?　　Dengtonghua: In the company's account only 2800 yuan, we still do not give up, adhere to a few months after the signing of the first order.　　Zhu: When I get to the bottom, there are still a few people around. Charlie: I have dozens of overdraft cards in my pocket, I was whipped by a group of VC naked pants.　　What have you learned? Dengtonghua: It's hard to start a business and be cautious about choosing partners. Cash flowIs your lifeline.　　[Page] Zhu: The idea is worthless, it is action and 100% to pay.　　Charlie: The start-up company account will never be less than 6 months of cash reserves, can be invincible.　　Charlie: Will failure be the shadow of your business and your life? Dengtonghua: No. We are acutely aware that today's smooth sailing is likely to be the moment of tomorrow's collapse.　　This failure strengthens our immunity for our next venture. Zhu: No, Love is more and more brave, entrepreneurship is the same.　　Entrepreneurship such as love, success is like a bed, the unknown to explore the world, I am always full of excitement and anticipation. Charlie: The experience of many failures so that I can courage, emergency can stand up and say to the crowd: "Now adults speak, children shut up listen!"　　"If you start again, will you take different strategies and actions?"　　Dengtonghua: Will, improve executive power, quick action. Zhu: Good defense, careful attack.　　High building ground, do not be quick.　　Charlie: Do you have any "experienced" advice for the newly created team?　　Dengtonghua: Choose the personality and functional complementary partners, always believe that they, in the most difficult times, to the beginning of the United and give each other confidence, rapid expansion of customers, will have the possibility of survival. Zhu: Try to pick and your personality complementary partner, not necessarily more outstanding (I always think that people and people are similar), but the heart must be together, common interests, and retreat together. Doubted himself.　　Doubt oneself is the biggest enemy of the pioneering work.　　Charlie: Once again, can you guarantee success this time? Dengtonghua: no guarantee, but I firmly believe that we are a step closer to success.　　Hardship, Yu Ru, the entrepreneurial sense of achievement is often determined by how many setbacks you have experienced.　　Zhu: This, only God knows. Charlie: No one can guarantee success, if you fail more, you will make less stupid and low-level mistakes. [Page] "comments" Dengtonghua and Xin Rongquan software Public security protection software industry is a strong-faced, high threshold of the field, but even more difficult, but also can not stop the entrepreneurial team's determination and passion, and death pass the team as a loss of dirt.　　adhere to, adhere to, and then adhere to! Zhu and "Life Door" Zhu is a young and mature entrepreneur, has been brilliant, also experienced a desperate situation, his failure prompted him to start again the determination of more strong, more dare to endure hardships.　　Zhu, determined to develop their own brand and innovative design, so that "life Door" series at the Shanghai World Expo stand out. NOTE: NGO: Non-governmental organizations, not driven by power, nor economy, especially driven by economic interests. Its driving force is the spirit of volunteerism. At present, China's public service entrepreneurship is emerging, is this category.