Absrtact: April 9, it owns one of China's largest electronic components business-to-business industry website Vecuronium Electronics Market Group last year began to quietly expand Cross-border business, currently in the sale of products including circuit boards and mobile power. March 2013, Viku
April 9, the company owns one of China's largest electronic components business-to-business industry Web site Vecuronium Electronics Market Group last year began to quietly expand Cross-border business, currently in the sale of products including circuit boards and mobile power.
March 2013, Vecuronium newly established a subsidiary of Shenzhen Czech multi-State Technology Co., Ltd., specializing in the international online sales of PCB. Vecuronium also last year opened a new circuit board specializing in the production of quick proofing factory.
Vecuronium Chairman Zhou Bong
Vecuronium factory production of circuit boards will be directly online sales to overseas terminal buyers, sales platform, including the global fast selling Qualcomm, Amazon and ebay, and combined with search engines, EDM, community and other network marketing. The number of orders per day is more than 300.
Vecuronium new business buyers are mainly three categories: the first category is the factory, they purchase circuit boards are mainly for research and development needs; the second category is in school students, mainly for testing; The third category is personal electronic enthusiasts. "Even if it is factory procurement, engineers have a lot of decision-making power, so I think this is very similar to the consumer." ”
Meanwhile, in March this year, Vecuronium also expanded its cross-border sales of mobile power, registering a new company in the United States and already taking positions in the United States. And in the face of the current Cross-border electric dealer 3C Accessories category of fierce competition, Zhou Bongbing come up with a way to insist on doing their own brand.
"We have done a lot of work on the product design of the mobile power supply." We've also done a lot of research on all the mobile power supplies that are sold on Amazon and ebay, and then we've organized research and development teams based on market research. So we think our products are relatively competitive, we tend to be a brand. Zhou Bong said.
Zhou Bong expects the 2014 Vecuronium circuit board business to exceed the total of business-to-business sales, while online sales of circuit boards are far more profitable than the current business-to-business sites. Previously, Vecuronium has been plowing for 10 years in the business-to-business sector.
At present, Vecuronium's business-to-business websites include vecuronium electronic market network, global electronic components trading platform, global chemical trading platform, global machinery parts trading platform and vecuronium instrument network.
Zhou Bongbing said that the growth of vecuronium business-to-business business had stagnated in the 2012, with sales in 2012 and 2013 barely growing, compared with a doubling rate every year before 2012. It is therefore determined to seek a breakthrough.
But Zhou Bongbing is still full of confidence in the traditional business-to-business business, and he believes that the Business-to-business platform will be able to gain new dynamism as long as it completes the transition from an information platform to a trading platform. So Zhou Bongbing hopes that the money from the circuit board business will make up for the money needed for business-to-business transformation.
"When I was in the circuit board, I dug a team out of a few other factories and gave them all the manufacturing and gave them 40% of the shares," he said. And all of the Internet promotion, including the entire ERP system construction, information construction are all entrusted to the current Business-to-business team to build. In the process, I distinctly felt a tremendous amount of power. "Zhou Bongbing that the current traditional manufacturing capacity and personnel are seriously surplus, if the vecuronium with the current scarce Internet marketing and operational resources, will be a good breakthrough point."