"Billion Power network" days ago, "very marketing" 2012 E-commerce marketing Fever List officially announced, small bear electrical "love non-stop Stew", camel "go, while alive" interactive marketing, Haagen-Dazs "City Treasure Hunt" O2O marketing and other 8 cases won the "very marketing" award, of which, Korean clothing homes won a very popular prize.
It is reported that the "very marketing" 15 finals attracted nearly 40,000 people to vote, Yanping, Chen and so on nearly 20 industry expert judges to the case for a detailed review, after a half month of the final contest for the winner, the selection is also by Sina, DCCI, Phoenix, send Generation network, sellers of the issue of many internet, The mainstream media in the field of electrical business is highly concerned.
020 Marketing, Micro-film, AR, two-dimensional code, game marketing ... It is reported that the competition in the marketing case of high quality, beyond the imagination of the judges, as the guest judge of the event, Austrian-American China Interactive company president Chen said: "The overall feeling Amoy brand in the professional integration of marketing transformation, a lot of doing very interesting!" For example, the most beautiful metallurgical system, by a few meters with the Cross-border brand joint marketing, development of co-branding products, based on these products for the whole network marketing, and finally landed Taobao, for the store brought real sales growth. ”
In the case of this contest, Mercedes-Benz, Cofco, Lenovo, Haagen-Dazs and other more and more well-known brands to join Taobao marketing camp, the layout of the network consumer platform, they look not only the bright eyes of the product display space, but also a direct dialogue with consumers, from seizing the opportunity to enhance the brand in the consumer's mind share.
Very marketing 2012 e-commerce marketing Hot List
Very style Award puppy electric 50,000 people group buy
A very touching award for "The Most Beautiful Cure system"
Very big awards Haagen-Dazs "Whole City Treasure Hunt"
Very interactive prize camel "go on, stay alive."
Very visual award seven "sad fairy tale" film implantation
Very popular award for fashion tour
Media recommendation, Gloria, "Love Travel."