Veteran talk about quick rules: How to create a successful media

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

With the advent of network information, the spread of things very fast, now many people find that seems to have happened recently is too much, in fact, but now the network spread too fast, the area is too wide. This also explains that pick up the mobile phone everyone can be a "journalist", everyone can be elaborated on the target figure, everyone can serve as director, so that really since the media era has arrived. Can be found that now playing from the media is more and more, some senior "big shot" can indeed form a certain influence, but also can lead to a certain effect and income, which shows the value of the media, in fact, more time is invisible. But how to create a successful media in a short time?

First of all, a media person must be familiar with the industry guidelines, with a certain degree of professional knowledge and news sensitivity, choose a corresponding play platform. These are a basic condition, only these conditions to stop the heel, can seize tau, send out some gimmick. This is a qualified from the media of their own requirements, but also to set a far-away vision, choose a reasonable and appropriate platform, this choice can be based on their own actual situation, the general direction if correct, will be able to achieve very good results. At present, you can choose Micro-bo, micro-letter or personal website and so on platform, can specialize in a place, can also spend more, the main everything is based on their own needs and decisions, there is no uniform requirements. Only the establishment of basic conditions is a prerequisite to ensure that the rapid, to legalize, standardized packaging themselves.

Second, the need to package their own, establish a good image, that is, the direction of the promotion of the determination, appropriate reference to some methods and promotional skills. The packaging here is actually very simple, that is, to make their own identity and status of "special", such as the use of such units and agencies or the company's title, in order to draw attention, here is the name of the legitimate, there is no false rumors of the situation, this line can not be broken. This packaging process, always tightly around the positive attitude, can be authoritative words, also can be humorous and funny, in short, is an optimistic upward thinking. Because always from the direction of the media, is also a good thing not to go out, bad news of the portrayal of thousands of miles, in the dissemination of negative issues, should be more easily eye-catching than positive reporting. But often there is a lot of hearsay and out of context of the confusion, whether such short-term effects should not be approved, or widely adopted. In a short period of time to want to be hot, here is no objection, also do not agree with the attitude, you can use but to grasp the sense of propriety, not to violate the relevant laws and regulations, so it is not worth the candle.

Then, want to have a short period of achievement and breakthrough, it must be in the media, language does not die endlessly, not hype is worth hype. The main point here is to illustrate, how to achieve a hot scene, in fact, there are many methods, such as someone to treat the fact is to do the opposite, that is, to die, is to be a person to scold; some people tell stories is to put a little bit at a time, hanging people's appetite, and some people are not originally what content, These methods are possible, and can be achieved from the media attention, regardless of the need to assess the risk and the final benefit, the balance after the choice, so that in the extreme time to achieve drainage success. How to say the classic words, the classic words can be recited, be accepted, both sides can achieve the desired effect, that is, the hype. Just like releasing a fuse, the event will be constantly boasting and spreading, breeding a good effect, but the promotion of the bottom line can not be broken.

Finally, since the media need to constantly improve the sensitivity of the news, rely on this awareness to create a sense of freshness, that is, the explosive material. Here are three concepts, one is that the news sensitivity is good news points can be well grasped, and can be well used, but also is the real record of facts, and dare to tell the truth, the truth, the courage and false phenomenon to fight the quality. Second, the skill is not equal to heretical, make clear that sometimes is the need of marketing, will be false to a certain fact or some lies, if these words are well-meaning, without infringing on the interests of any individual and collective, can be reasonably applied. Three is fresh, people have a sense of tasting, it is to seize this feature for its use, the content can quickly catch eye, and the fact that the material is the first time, plus on other media platform propaganda, must be able to produce a multiplier effect. The use of all methods and techniques will break the possibility of the principle and the bottom line, all of which are in the one-read, must have a good grasp of all the rules. Article link: Beijing acuteness Wet Wart hospital http://hys.jznews.com.cn/hpv/, reprint please indicate above link, thank you.