Video IP to do hand travel more effort, Blue Harbor interaction and large-scale historical drama "芈

Blue Harbor Interactive Today officially announced with the flower film and television, music network to reach strategic cooperation, will be the exclusive development, operation of large-scale ancient costume TV series "芈 (MI)" of the Hand tour products, will be launched with the TV series on the line. This is also following the "100,000 cold jokes" Blue Harbor after the second film IP, "Ten Cold" hand tour Android version has been with the big movie at the same time online, iOS is still in the audit. Before the hand tour of the "Harem" and "Huan biography" and "white hair Witch of the female biography" are from the novel IP development.

The cooperation with film and television works is a new strategy in the stage of the independent development and operation of the 2013 Blue Harbor Interactive and comprehensive transformation. Ziyun, vice president of marketing and sales, told 36 Krypton, "cooperation with film and television IP can save a lot of marketing costs, on the other hand, on the basis of the plot, users will be more sense." ”

And, "the hardest part of the game industry lies in innovation, whether it's the theme, the story, the picture." "As we all know, the game industry is facing a serious homogeneity phenomenon, in the absence of any basic research and development of novice tour is really bad breakthrough."

Ziyun says they will focus their independent research and development efforts on a handful of fine products, with a two-pronged expansion of the product line. She said Blue Harbor is concerned with "big entertainment". In other words, whether film or video games are content industry, film and television dramas, literature, animation and other popular cultural products and games will be more and more harmonious.

"芈 Moon Biography" Grand historical structure and many distinct characters, is very suitable for the development of the game commercialization. "芈 Moon Biography" is the spring and autumn and Warring States Period of China's first female politician biography story, IP development rights to music and flowers film and television, will launch a series of peripheral products.

Flower film and television, music video network, the business covers film and television drama Investment, planning, production, distribution, broadcast, the end of the whole industry chain.