Virtual reality technology accelerated development, video site matrix attack layout "pan-video"

"To ask the video site which strong?" See who doesn't play more. "For most video site users, the number of content and playback quality to choose a video site for a long time has become a habit." But with the homogeneity of content competition more and more serious, into the 2015, video sites are also beginning to seek technical innovation to achieve the transformation of the self.

Virtual reality technology accelerates development

In the goat's spring night, Li Yuchun's "Jinxiu" on the display of video virtual reality technology to bring a big stir. In this respect, Archie, the CTO, said: "Although the current virtual reality has not achieved large-scale development, but it contains a wealth of possibilities, will attract more leading technology companies, technical personnel to enter this field, accelerate its innovation iterations." The explosive growth of virtual reality technology is coming. ”

Therefore, Archie is committed to providing the best virtual reality video experience through the combination of technological innovation and content creativity. It is understood that Archie art in 3D, 4D film playback, Dolby effect content production playback, film content production and other aspects of the integration of a large number of virtual reality cutting-edge technology: hit the net play "Waste Wood Brothers 2" in the virtual reality to enhance the technology to add a large number of physical products; Hundreds of thousands of users watch "Archie early Flight" every day, The studio is actually a product of virtual synthesis.

According to Juniper Research, a market investigation firm, virtual reality-related applications will download as much as 1.4 billion times a 2015-year period, up more than 100 times times in 2010, while mobile internet virtual reality revenues will move from less than 2 million dollars in 2010 to $1.5 billion trillion. Tangxing said that the current virtual reality of the video industry to explore the road has set sail, the actual situation of the integration of intelligent video life may be in the near future.

Matrix attack layout "pan video"

Although today's online video industry is already big, but the brutal market environment has not allowed the Giants to taste the market dividend, with online video as the basis of the attack on the layout of the "Pan-video" field is now a trend in the online video sector.

According to the statistics agency TalkingData released the 2014 Mobile Internet Data report shows that in the mobile user application coverage of the top 20, video class applications Occupy 2. Tencent video with 27.7% coverage, ranked video class application first. In the industry, Tencent Video has the advantage of the platform for its layout "Pan-video" added a lot of chips. It is reported that Tencent video through the news client, micro-mail and other mobile products of the Super matrix, so that it has an absolute user coverage advantages.

And in order to cope with the changes in the market, once addicted to large sums of money to buy the play of the Youku potato also began to change themselves. Into the 2015, Youku Potato Group announced a new organizational structure, accelerated from the traditional mode of the Internet video media platform, to the central to the "multi-screen culture and entertainment ecosystem," a comprehensive upgrade. In the newly established 9 centers, the game Center, Music Center, Education Center and Game Center, such as "Pan-video" layout, but also let Youku potatoes have advanced into a multicultural entertainment ecosystem.

Use cloud computing to land the entire platform

Rely on advertising revenue has been the foundation of the video site, but in today's diversified marketing channels in the background, video sites are also beginning to a full platform of strategic transformation, with the help of the cloud platform for more video-related products developers and enterprises to provide video solutions and basic services.

Just entered the March, Storm audio and video on the release of the platform-level products "storm cloud videos." According to the introduction, Storm Cloud video is the world's first to support Peer-to-peer Accelerated Cloud Video solution platform, not only can provide users with various types of online video cloud services to reduce users in the development of various types of online video technology, manpower, capital, operational complexity; At the same time, the Storm cloud video platform to provide on-demand, video cloud hosting, Live, interactive live broadcast four basic services, will cover all kinds of video sites and video app online video demand, easy to achieve in Windows, Android, iOS support both clients, browsers two ways of high-definition online video-on-demand solution.

In addition, pplive cohesion also with the help of "pp Cloud" video cloud platform into the ranks of the full platform of video. "The future Ppcloud can provide small and medium sized Internet companies with strategic 2B service, at the same time in the B2B2C complete ecological chain, for pplive cohesion to access more professional content, but also for the vast number of content manufacturers to provide professional Internet communication platform." According to PPLive, CTO Huang Yanlin, PPLive Cloud platform will continue to exert its power on this one hand, providing quality video on demand and live broadcast service for the masses of enterprises.

Nanfang Daily reporter Dan