Vivo this year's sales of nearly 30 million units: More than the millet more powerful?

Source: Internet
Author: User
Keywords Vivo vivo Sales Vivo press conference Vivo Shen
South Korea's industry alliance listed nine global smartphone manufacturers ranked CCTV in the second quarter of this year's August show in China's mobile phone market share in four companies to cite various sources argued itself is the first domestic mobile phone, Another mobile phone company Vivo revealed its huge sales figures: The forecast for the total sales of nearly 30 million units this year, the industry is distressed that, although this number affects domestic mobile phone sales rankings, but the industry can not refute this number, and can not confirm the figure. Since the exposure of the annual sales are surprising things from the recent step-by-step high domestic mobile phone brand Vivo recently in Shenzhen, a press conference, at that time, Vivo founder, chief executive Officer Shen Rare public appearances, and received some high evaluation, if the media described its no official banyan, boast but not pompous. However, he later said in 2014 that vivo forecast total sales of nearly 30 million units, up nearly one-fold from the same period last year. The news, immediately triggered the industry shock, differentiated two kinds of interesting attitude. One is the envy of the vivo, because if the real data, nearly 30 million units a year sales are not small numbers, this number is far more than the 2013 18.7 million sales of millet, but also more than the first half of this year's 26.11 million mobile phone sales, and the problem is vivo average price as high as 2000 yuan, Originally not good to sell, and millet is playing cost-effective, this year to push hundreds of yuan of red rice mobile phones, only to fight so sales. And if 30 million sales are reached, it is possible that vivo sales exceed the sales of millet handsets. Another view is that vivo has not heard of such sales. No matter whether the industry or which market research company has never given vivo in 2014 sales will reach 30 million of the market forecast. So the sudden 30 million sales were a surprise. Three-mode sales sixth? According to another data provided by Vivo at the meeting, it said that according to GfK's market monitoring data for the mobile industry, as of October 2014, gsm+3g+lte the overall market of the three major formats, Vivo with the highest share growth rate, the top six from the above statement, It should refer to vivo in the three major formats including foreign brands, for this point, it is also difficult to determine the authenticity of the vivo, because there is no CDMA format, less a short plate, and the current other market research company's data are basically the same time including CDMA mobile phone statistics. And if the entire domestic handset market share, most did not include Vivo in the top six. In the second quarter of this year, China's nine largest handset makers accounted for more than the total share of Samsung and LG in the world, according to the South Korean Industry Alliance (Klosterman) 's latest December report. The ranking of nine global smartphone manufacturers listed by the South Korean Industry Alliance refers to Huawei, Lenovo, Millet, cool, ZTE, TCL, Vivo, Oppo, and Gionee, which accounted for global market share in the second quarter of this year.31.3% of the amount. Judging from this ranking, Vivo and his brother, who also came from Oppo, ranked the seventh and eighth domestic handset brands, and the rankings were not counted as Samsung and Apple, which are selling big in China. CCTV this August used domestic mobile phone brand reverse as the title, released the second quarter of China's mobile phone market share, 第二、三、四、五位 are domestic mobile phone brands, and Apple's iphone market share in the sixth place. CCTV's market share is ranked as: 1, Samsung 2, Millet, 3, Lenovo 4, cool faction, 5, Huawei, 6, Apple, 7;oppo;8, ZTE. Canalys, an American research firm, ranked Vivo as the three-quarter Chinese handset sales, saying that in the three months to September, the top three were millet, Samsung and Lenovo, and the fourth-ranked Huawei and Cool faction also came from China, with a share of 9% per cent. The sixth is the Vivo brand, which has a 6% share of twice-fold growth compared with 2%, the top 11 last year. Apple, down from fifth place, fell to seventh place compared with 6% last year. Domestic brands appear in the first data in fact, after Vivo's press conference, the media on the mobile phone companies seem to praise a lot, but the problem is that the first domestic mobile phone in 2014 has been dazzling, at least four domestic brands of mobile phone companies to declare their first, it is not known to believe which home. These companies are basically all able to cite data from regular large market research firms, according to Digitimes data, Huawei's top smartphone maker International Market Research Institute IDC released the third quarter of the global smartphone market research report said that Millet mobile phone shipments and market share, ranked third in the world, followed by Samsung and Apple, meaning that millet in China handset manufacturers in the first sales; and August 14, Lenovo Group released 2014~ In the first quarter of the 2015 fiscal year, China's smartphone market share of 12.5%, the first to surpass Samsung to become the first market, a market research company to make a special statement to confirm. Cool has also quoted data from a large domestic market research firm, Saino, saying the cool is the number one for 4G handsets. Every family seems to make sense, but the puzzling thing is, who is to be trusted?
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