Mushroom Street is focused on the fashion of female consumers E-commerce site, for beauty girls to provide clothing, shoes, bags, accessories and beauty makeup and other fields suitable for young women's goods. Mushroom Street app has also become a must-have app for fashion women.
Mushroom Street as the electric business platform, the introduction of "excellent Store" "excellent products" to provide users with a good shopping experience and more consumers to obtain valuable merchandise information. From the Hitwise statistics can be seen, Mushroom Street in the shopping area has a high user viscosity and purchase conversion rate.
In recent years, to Mushroom street and beautiful said as the representative of social electric power business. The reason for its rapid rise, all because of its standing in the huge giant Taobao.
Mushroom Street According to the latest published this March data, Mushroom Street daily UV has reached 2.2 million, registered users 9.5 million, the daily average of Taobao with UV to reach 750,000, daily average of the lead Taobao turnover of 60,000 single. According to Taobao Alliance announced average of 89 yuan per single calculation, one months can bring more than 160 million transactions Taobao. The beauty that comes close to it also behaves well and grows strongly.
The appearance of this model, not only greatly optimize the ecological circle of Taobao, easing the operating pressure Taobao, but also Taobao partners to provide a new opportunity. Taobao open social electric business path, has been clear, but Taobao did not stop at this, in the O2O area of the layout, has been quietly unfolding.
April 13, a name "Amoy" mobile phone application on the line 40 days, that is Apple's official boutique software recommended, in the next few days, quickly climbed into China free Application list of the top 30, high. According to industry experts said: "Amoy around the" mobile phone applications, has become a clothing category after the second fine classification of active users of the application of the million. "Behind its rapid growth is the continued growth in demand for China's huge" idle goods deal ".
Amoy side, its main function is extremely convenient to buy and sell around idle items. Users can not only through the shopping around the LBS attribute fast search to the surrounding products can be purchased. Users can also easily sell their unused items via mobile phones. Amoy around the current product volume active.
Amoy as Taobao wireless open platform for the new star, has maintained rapid growth, product transactions active. This is an important reason why Apple App Store recommends it. Taobao Wireless open platform has been a wide range of open, deep open, profit model clear, in China's top ten open platform of the Internet unique. Not only the prosperity of the ecological circle Taobao many players, but also raised a large number of star-level enterprises.
Amoy around the current has become a clothing category after the second fine classification of the active user over million applications. Believe it's more than that.
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