Walking in a weird posture because the shoes don't fit.

Poor walking is very uncomfortable, so unpleasant experiences often haunt us. Now, Sols, a technology company based in New York, wants to solve such problems by printing personalized insoles for users.

Although the market entry point is very small, but sols still received the recognition of the capital market. Sols recently received a 6 million dollar a round investment by RRE Ventures and other joint investments. Previously, they had received 1.75 million of dollars in angel financing, including the famous venture capital Lux, Rothenberg Ventures and RRE Ventures.
The company, which uses 3D printing technology to print customized orthotics, was founded in 2013. One of the founders of Kegan Schouwenburg, who had worked in a shoe factory, often suffered from shoe-fitting difficulties. In view of this, Schouwenburg and Joel Wishkovsky (now COO) jointly created Sols.
Sols provides users with a very simple and convenient solution. Users simply download sols apps via mobile camera
Scan your feet and upload pictures. Sols can automatically data analysis and verification, for the user to establish a foot model, according to the user selected color, print out a pair of corrective insoles, mailed to the user.

Sols uses an antibacterial nylon material, while the user can modify its ingredient ratio, customizing the insole's softness
degree and firmness. The insole can adjust its shape by sols, and the user can save about 75% while walking
Energy to help users walk more comfortably.

At present, Sols company has pilot through the medical channel sales of 3D insoles, the latter is likely to be integrated into the retail channels, the future users are likely in the shoe store can print a pair of fit and health insoles.

3D printing in personalized production and other areas of specialization has an immeasurable prospect, insoles is only one example, but this entry point is still surprising. In addition to insoles, I can think of such as hats, underwear also belong to the field of excavation.