Wanda: Next acquisition target travel agency in Shanghai

Source: Internet
Author: User
Keywords O2O Wanda billion European network
Tags agencies agency continue development different group it is it is necessary

Wanda travel industry in the Senior Tour team under the Pan, recently took a breath to buy 10 travel agencies, into the tourism industry as a capital "dark Horse."

"Our next acquisition target travel agency is in Shanghai. "In the face of questions, Mo Yue Ming answered very simply." "Northward is the main tourist source of our country's tourism, and Shanghai is currently a missing corner in the layout of Wanda's travel industry, so it is necessary to give priority consideration." "Mo Yue Ming revealed that, according to the group's deployment, took out the 20亿来 layout travel industry, currently only used 60%, so Wanda will continue to invest in the travel industry, looking for the right acquisition target."

At present, the traditional travel industry by OTA squeeze, life is more difficult, by capital acquisition is undoubtedly a big way out. So, which traditional travel agencies can enter Wanda's acquisition "discernment"? Mo Yue Ming said that in the merger and acquisition of travel agencies tens of thousands will follow the following principles, the first must be in the important source of goods or cultural tourism city and other important investment travel agencies; second, the travel agency revenue to the first three in the local list; Third travel agencies are fully qualified, Operating norms, operating characteristics.

Many people now operate travel agency as, why Wanda to "reverse the city and move"? Mo Yue Ming said, in fact, travel agencies have the best resources-source. In the case of Wanda, the commercial real estate and other areas to do a good job, but whether residential real estate or commercial real estate development to a certain stage of the ceiling, but the tourism industry has no ceiling. Since 2010, Wanda has invested about 200 billion of the cultural tourist project in the country, a cultural tourist by hotels, scenic spots, shopping centers and other elements, so, there is such a good tourist resources, Wanda should have its own travel agency platform. Through the travel agencies and Wanda Group under the various forms of docking, mutual support, the formation of new synergies and development momentum. "Travel agencies can become Wanda Group's tourist resorts and tourist service platform, promotion platform and organization platform." "The value of the investment travel agency industry is in the way."

Mo Yueming revealed the next phase of the Wanda Travel Overseas Development Plan: Around Wanda's overseas investment in the global distribution of travel Agency Network to achieve effective integration of resources, the purpose is to make Wanda travel agents to become resource-controlled travel agencies. Information shows that Wanda has been in the United Kingdom, Spain, Australia, the United States and other investment in the hotel business. In other words, Wanda may acquire or set up a travel agency in these places.

How to carry out effective management for travel agencies in different regions, different specialties and different corporate culture backgrounds? Do you have indigestion? Facing the outside doubt, Mo Yue Ming also said his "governing social strategy": the first is to continue to play the strengths and strengths of each family, support and encourage bigger and stronger; Then in Wanda's corporate culture for effective integration, next year, the introduction of ERP system will each travel agency business and finance integrated management, to achieve the group under the management of travel agencies to achieve the group set the operating objectives. The target is to enter the top 5 of China Travel agency in 2016, and enter the top 3 in 2018. Mo Yue said cautiously. Obviously, he has taken into account the possibility of continuing to have capital predators in Qu as the travel agency industry.

Speaking of China's tourism industry is experiencing a release of the topic of growth, the veteran tourist's eyes shining, he said, the current tourism development by the Government's unprecedented attention, in stimulating domestic demand, to meet the people's spiritual and cultural consumption plays an important role. In his eyes, China is becoming the world's largest tourism consumer, China should also be the birth of a world-class travel agency, Wanda in the history of the tide will not miss the opportunity.

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