Wang Zhenglei "complains" Tsui Hark idea multiple teams do subtraction every day (figure)

We gave Huayi film department at the beginning of the year is 1 billion box-office annual targets, to "aftershock earthquake" has completed 900 million of the exclusive investment 130 million to make a costume film, "I still feel the pressure is very big." 　　"Huayi Brothers media company president Wang Zhenglei to" South du weekly "said. This is a bold plan. Costume film has a type of trend, often criticized form than content, audience aesthetic fatigue, market downturn. "It has to be a great movie to be able to recoup costs," he said. His vision of "Detective Dee's Empire" was a good book, a good director, a good actor. The script by the producer Kuo ten years Grind one sword to build, the director invites is the unrestrained old blame Tsui Hark, the five main stars are the predetermined first choice. Carina Lau raised his eyes, I did not consciously head low.　　He repeats his driver's view of the movie and smiles.　　Tsui Hark has a lot of ideas, and we're going to work hard to subtract. South Weekly: How long has the script been formed? Wang Zhenglei: The story is very long. About 10 years ago, Kuo wrote a draft in Colombia. The script is now probably three or four years ago, when we started the project seminar, we mentioned that we thought it was doable, Yu and Zhang Jialu.　　The first draft was early, and by the time it was ready to be filmed, many of the scenes, contents and ideas of the script had appeared in other films, so we made some new adjustments.　　Nan du Weekly: why Xukelai directed? Wang Zhenglei: We still have great expectations for Detective Dee, and we need to have some imagination challenges. Because of the number of costume films these years, the audience may have some 倦态; and some voices think the costume movie form is larger than the content, the type is relatively unitary. The film, because of the story of the Empire, involves Empress Wu to the throne, it is impossible to leave the court play, and from the "Banquet" to "gold a" or many other films, are involved in the court, so how to distinguish (rely on the director's imagination). This is a mysterious murder case, Tsui Hark is a will provide a lot of ideas and tricks (director), the fact is that, in cooperation with each day we are desperately doing subtraction, because he has a constant, endless ideas come out.　　This is very happy.　　Nan du Weekly: There is a saying that Tsui hark director thought too much, often shooting budget, Huayi as the film's only investor, in this regard is there any concern? Wang Zhenglei: We were working with Tsui Hark for the first time. I've heard this before, but I don't think it's too big a problem.　　Because Huayi's production system is very complete, preparatory work is relatively adequate, and in cooperation, found that although the old strange shooting is a person into the extreme state, but also very rational, along the way to cooperate with down, I think the legend is very different.　　Nan du Weekly: Where is the embodiment?　　Wang Zhenglei: Dedicated and professional, even I think far more than the domestic director to Professional, (not only in the filming process) and his understanding of film marketing is very professional. After he had agreed to direct, he soonAdd his opinion to the script. The first time I with Tsui Hark, Kuo to Hengdian to see the scenery, the road through Hangzhou, encounter heavy rain, we three people want to be romantic in the West Lake, said to find a bar to drink some tea, chat. At this point Tsui Hark took out some paper from the bag, which made us very surprised. Because from the script, to the view, about less than one months, he has painted his own five or six of the film's main scene map and some very strange shape, is like we now see, like the Buddha, how the Buddha down, as well as the court and the ghost city, a lot of his imagination out of the picture.　　Because the script is the imagination of words, how to make the text into a picture, need to be done through the director, I think through this can see his professional and professional. To shoot, all the way he and Kuo director coordination is very good, communication is very smooth. Now to the propaganda stage of the film, Tsui Hark once again to his "New Dragon Inn" pushed to the October boot, with ("Dee") the entire September propaganda, let us take notice.　　The original may be in the degree of coordination (some worry), because after all, is the big director.　　No less than 280 million of the box office can start to profit South Weekly: This year, Huayi box-office blowout, "Aftershock" on more than 600 million, "Detective Dee" you previously predicted no less than 280 million. Wang Zhenglei: I did not predict, people ask me what your pressure is, I said 280 million is flat, can start to profit, not forecast.　　At the beginning of the year we gave the Huayi Film department the annual 1 billion box-office target, and by the time the aftershock was 900 million, there are three of Huayi's most important films in the future: "Detective Dee", "Westerly wind" and "non-sincere don't disturb 2", will be released this year, so I think the completion of such an indicator is still very confident.　　Nan du Weekly: for Detective Dee to recover the cost of this aspect, also should be more confident? Wang Zhenglei: Now look is there, when the film is actually very big pressure. With the continued slump in the overseas market and declining sales of the entire Chinese-language film, the single 130 million investment, if it relies on the traditional market, requires a great movie, which is possible (cost recovery). The current situation, especially in the local market, although the overall performance is constantly improving, market share is improving, but the market structure has not changed. For example, this year we expect domestic films about 5 billion of the box office, but the top 10 box-office films probably split 3 billion, and the remaining 2 billion are likely to be divided by more than 400 films, a situation that is no different from previous years, and almost all the films, the directors, or the companies that make money. Not to say that the first 10 movies are not good to see, in fact there are very many very good movies, but they do not have the space to marketing distribution, I think this may become a phased problem. This may require an adjustment in the next five years. I have confidence in this adjustment because there are enough screens to make the market more detailed. So back to "Detective Dee", two or three years ago decided to take out so much money, to shootCostume film, I think the pressure is quite big.　　Nan du Weekly: At that time at the Venice Film Festival, see overseas market on this very high, is not the pressure has eased? Wang Zhenglei: It was settled before that. When we were doing AFI in Cannes, two pre-sale sales were almost 80% of the international market. Venice was actually an unexpected thing, and had no plans to do the show in Venice, but because the film was being watched by them and competed (so it was shown). We actually more like Venice as the film in the beginning of traditional marketing, because it coincided with the release of one months or so, there is such a good opportunity to get attention. In addition, it does help Europe has already bought a piece of distributors, they will want to increase the size of the show, and some regions may not have planned to be in theaters, and now may plan to distribute all round, I think the impact is in this part.