Want to do sales, but do not know what industry to choose

Source: Internet
Author: User
Keywords What media company but no own
Tags advertising advertising sales basic company customer customer resources customers face-to-face

Ask:

Basic situation: 13 ordinary two engineering (film chemical) female

Due to the lack of positioning, to now do not sign formal work, want to do sales, but do not know what industry to choose.

I think that since the identification of sales, then sell what products, sales models and customers are those who are very important. After a period of reflection, I think I want to do the sales type has the following characteristics: A biased service, project type, not simple, a single product (FMCG) B can not only be completed through electrical sales, have follow-up face-to-face exchanges, negotiation process. C customer base is relatively broad, not fixed, a single industry, combined with personal interests and their own knowledge, technology, excluding the following industries: FMCG, pharmaceuticals, chemicals, large industrial products, real estate, automobiles, more interested in and meet the above needs of the cultural media and enterprise training courses. By further understanding, I feel that selling corporate management training courses is a bit of a bluff. Business management model like MLM, do not like; Advertising services to meet my various needs, here is the media sales, not agents (if you enter the integrated advertising agency, only from AE, this indirect sales post), including traditional media (magazine , TV) and network media (portal site, vertical website, video network), there are a few questions to ask, hope to reply.

1 media companies advertising sales should not only sell the media, should be creative, copywriting, planning, sales team to fight together to meet customer needs?

2 regardless of the tradition or network, is the sales model is the electric sale, the MO Worship, the exchange, the negotiation, the sign, the documentary, after sale?

3 What is the difference between the advertising sales of traditional media and internet media?

4 This industry is very network-oriented, for the lack of contacts, experience of fresh graduates, better media companies will accept?

The last thing I want to say is that getting into this industry is about networking through contacts to learn more about the industry to improve their horizons and to exercise their various abilities, for the new workplace, just feel that in this industry to do sales to meet my current needs, but can not be defined as a lifelong industry. These are my thoughts and questions, I hope you give some advice and answer my questions, thank you very much.

Secretary:

1 media companies advertising sales should not only sell the media, should be creative, copywriting, planning, sales team to fight together to meet customer needs?

A: There are a lot of media companies, there are many to do integrated marketing media companies, not simply to sell resources to customers, but sell the entire media integrated marketing program to customers, which involves creativity, copywriting, planning, all of which are led by sales, communicate with customers, understand the needs, and then internal communication (creative, copywriting, Planning), ultimately according to their own media resources for customers tailored marketing programs. This is also the future sales must upgrade their own part.

2 regardless of the tradition or network, is the sales model is the electric sale, the MO Worship, the exchange, the negotiation, the sign, the documentary, after sale?

A: All sales start with a phone call. Regardless of the type of sales

3 What is the difference between the advertising sales of traditional media and internet media?

A: It is also dealing with people, do is "study the hearts of the work", sales platform can be based on their own good and interest to choose. However, with the current trend, big data marketing is the direction of future development, and traditional media (especially print media) advertising costs are falling every year.

4 This industry is very network-oriented, for the lack of contacts, experience of fresh graduates, better media companies will accept?

A: No matter how good the media company, every year will recruit new people (the so-called new, refers to the lack of customer resources). After graduation, find a big company, a good platform, slowly to increase customer resources, networking.

Personally think that the network can cultivate, but now began to learn a wide range of advertising knowledge to improve sales of their own quality is very important

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