Water Margin Q series classic transformation

The annual ChinaJoy game feast is about to grand opening. Time flies, time flies. From the first successful exhibition held in January 2004, ChinaJoy has come to its twelfth year. A decade has passed, ChinaJoy has grown from that humble fair to become the largest and most-attended professional gaming show in the world, and Flint Software, which grew in tandem with it, has also gained a solid position in the industry. More than ten years of ChinaJoy, more than ten years of Flint "Water Margin Q Biography" series, let us jointly pursue the context of their association.

Bid farewell to "dew", health marketing

Sexy showgirl who can always watch the hearts of male players, but often unscrupulous companies to be vulgar speculation, so that ChinaJoy become a competition "Chest" meat show. With this year's government "Net Action" launched, a large number of vulgar content is banned, while online game manufacturers to curb the bottomless speculation, when ShowGirl who are no longer exposed without logic, we may be able to concentrate more on enjoyment Game.

Although showgirl on ChinaJoy has become more and more exposed for decades, Flint has for decades been moving away from vulgar marketing and focusing on game content development and quality improvement. Flint Software has always held that playfulness is the only standard for testing games. As a game company, not only pay attention to the means of publicity, but also attach importance to the game itself, not only to do the surface of the article, but also pay attention to the quality of the game. Therefore, Flint game over the years invited by the game endorsements such as: "Water Margin Q Biography" spokesman Zheng Shuang, "New Water Margin Q 2" spokesman Li Jinming, etc., are healthy and fresh, more close to the game features, true colors endorsement.

Take a masterpiece, the difference line

In 2014 ChinaJoy's online games pavilion, Blizzard, EA, Tencent, Netease and other domestic and foreign large and medium-sized game companies have booths, the companies have new products, debut, compared to the previous ChinaJoy tour of the previous works blowout and height Homogeneous competition is different is that this year in ChinaJoy exhibition touring works mostly to masterpiece quality, and the type of diversity, obvious difference.

Similarly, Flint in the past ten years has always insisted on quality routes, focus on "Water Margin Q Biography" brand expansion and research and development. Flint to user needs-oriented research and development of the game. From the positioning of the target, user-oriented, elaborate, sample testing, data tracking, feedback six aspects gradually improve the product. Out of the creative line and follow the pace of the market so that the "Water Margin Q Biography" series of product lines are maturing, has been across the tour, page travel and is moving into the hand travel, multi-pronged development, in addition to creating the era of online games 2.0 masterpiece. "Water Margin Q Biography" series has become the core competition Flint brand, has been recognized by many gamers and industry insiders.

Diversified product focus, hand-outbreak

Mobile Games will be one of the highlights on display at ChinaJoy this year. Due to the outbreak of the mobile game market, it is expected that almost all game manufacturers exhibiting this year will bring more or less different types of mobile game products. ChinaJoy will also open "Mobile Games Conferences and Exhibitions" and "Global Digital Entertainment IP Cooperation Conferences" and other related mobile games business meetings for the conference.

While a large number of manufacturers are turning a deaf ear to the field of mobile games, Flint Software CEO Fishman is calmly aware that mobile games such as Ebb Tide are the only ones that Classic can continue in this new field. Flint's "Water Margin Q Biography" mobile games are also being well-developed R & D, you want to make a favored cell phone gamers mobile games products, not only the content and quality of the game, but also test the entire game development team Patience and confidence. Only face the continuous emergence of mobile games products in China to find out the differences, the game better and more in place, is the only way.

Cross-border cooperation, join forces

During each year of ChinaJoy, it is also an annual gathering of Chinese and foreign games, animation and related enterprises to display products, discuss cooperation and find business opportunities. Unlike previous years, all orthodox game manufacturers participating in the exhibition is different, due to the cross-border mergers and acquisitions boom launched in the past two years, this year, including Ikki, rice grain, Huayi Brothers and other companies will participate in the CJ event, the game industry and film and television, The entertainment industry's cross-border is expected to wipe out new sparks.

Flint has received a total of 118 million yuan of Austrian fly animation huge financing, Austrian flying animation is China's largest animation and entertainment industry group. As the first brand of Chinese animation, AOYO currently has a market capitalization of more than 20 billion yuan. Its business covers animation, toys and infants. The game companies include "Le Fighter" developer, Le Le Tour, "Monster X Alliance" development Incumbent technology, this time and Flint software cross-border joint, will greatly accelerate the development of Flint speed, including IP realization ability, product diversification research and development and overseas market expansion and so on.

Man Guan Man Road really iron and now more from scratch. More than ten years of CJ love, more than ten years Huohuo Huo Huo Huo Road, 2014 ChinaJoy fashion carnival and set sail, Flint will also look to the future, move on, let us wait for their glorious bloom!

(Author: Official Editor: Dai Yan Yan)