We have found the needs of users, but do not produce products

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If you've been paying attention to the Internet startup industry a few years ago, the name Adioso probably won't make you feel strange. As a new generation of flight search sites, Adioso offers a romantic ambience. You just type in "Tomorrow to go to the warm place" or "go to Southeast Asia for two months" such vague words, the site will tell you exactly which day, to where the cheapest flights.

As the Y combinator 2009 Winter class student, Adioso now how to develop? Not good.

We're out of money. With the exception of me and another founder, all the team members left the company and we were both physically and mentally exhausted. The company's first investor and mentor said bluntly, we took the investors ' money and went to failure. We are basically a member of all the failed startups.

If Adioso's ideas make you feel new, you're not a standout. In fact, users love and look forward to Adioso services. But where did it go wrong? Are entrepreneurs not able to finance, or do they lack the ability to manage? But according to founder Tom Howard, the reason for the failure is that such an ideal system cannot be built at all.

When Howard and his team proposed the idea in 2007, they had a small trial of water in their home country of Australia, and were courted by a large number of users. Howard's idea at the time was to spread the product around the world, and an empire that belonged to him was a certainty, and the acceptance of Y Combinator confirmed his confidence.

After a few years, however, they found themselves powerless. For so many airlines in the world flight time, price information, these fast-changing information so that they are struggling but nowhere to pursue. After trying hard, Howard concludes that no one in the world is able to get complete, accurate, real-time information about the world by any means. Without the support of the data, Adioso's model is just empty talk.

Adioso's idea is good, but there is no destination I need.

Having tasted the taste of failure, Howard did not give up, mainly because feedback from all users showed that everyone liked and was willing to accept Adioso. Now that you can't build an ideal database, Adioso starts pulling data from other airfare sites. There is a big drawback to this-the speed is very slow. "To give a search result, we have to do dozens of or even hundreds of searches." ”

But what is the solution? As with PCs, mobile phones or 3D printers, Howard argues, all new things have to go through an inefficient initial process. Even if it is slow at first, it may have a quick future as long as the product exists. Howard believes that what they can't do over the years (building a database) will get a solution in the future.

By pulling data from a third party website, Adioso finally "curve the nation" to let the service concept become a reality, but it is very slow. Howard defended his website by saying that even though it was slow, it was much faster than a user's own query.

Howard is not successful, he is not a loser, and no one knows that his insistence is wrong.

This is the story of an entrepreneur.

VIA:adioso.com