Wearable devices are still a lack of conceptual application software

At the recently concluded 2014 International Consumer Electronics exhibition, and at the same time in Beijing, the Geek Park Innovation conference, wearable devices become hot, most of them with smartphones, not only the mobile phone SMS and other basic functions, but also implemented some mobile Internet applications. The industry pointed out that because of technical difficulties, the application and market culture period is longer, the next five years may be difficult to wear equipment. The concept of "smart" has been hyped generally speaking, intelligent wearable communication equipment is a portable device that is worn or integrated into a user's clothing or accessories, it is not only a hardware device, but also a software support and data interaction, cloud interaction to achieve intelligence. Recently, at the Innovation conference organized by the "Geek Park" of the domestic innovator community, Beijing business newspaper reporter saw, only smart watch, hand ring there are more than 10 products on display, mostly from Beijing, Shenzhen, Hangzhou, Qingdao and other entrepreneurial teams, they often use app (application software), Bluetooth or NFC (Near-field communication technology) and other ways to connect with smartphones, as a second screen or accessory function for smartphones. Previously, including Samsung, Sony and Shanda Shell, TCL, Gionee have been published in the domestic market smart watch products, mobile phone calls, see text messages, photos, timing reminders, such as functional transplant to add to the smart watch. In this respect, a beijing-based company engaged in Intelligent Watch research and development of the Earth-man Technology co-founder of Qianjiang in the Beijing business newspaper reporter interviewed, frankly, unlike smartphones, the concept of wearable devices is fragmented and diversified, making it the first hot battleground in wearable equipment because of its wide user base and relatively low technical barriers. And the Jawbone Up hand ring as the representative of the smart wrist strap is mainly catering to the current consumers of their own health, sports more and more attention to the trend. In addition, the "Smart Wearable Equipment" banner is further extended to scales, sphygmomanometer, home lamps and other fields. Industry experts point out that the current manufacturers of wearable equipment is actually only stay in the basic function of the smartphone extension, can not be regarded as the true meaning of wearable equipment, wearable equipment market to scale development, it is inseparable from large data, cloud computing and the application of ecological support, and obviously most manufacturers do not have the conditions. Technical availability of immature wearable equipment is one of the most popular topics in recent years, but it is not favored in the consumer market, because its usability is far from mature, technical problems, the application of ecology and other issues are not resolved. Bingbin, CEO of Booz Consulting, points out that now look at the availability of wearable equipment is not fully tapped out, on the operation of its reliance is still touch operation, some gestures, body sense operation, interactive operation, such as smartphones, tablets on the use of not satisfactory, not to mention wearable equipment. In addition, battery endurance becomes an important short board for smart devices. Beijing business newspaper reporter from a number of manufacturers engaged in smart watch research and development, the product of the battery can be maintained for up to two days of use, users often need a day to recharge electricity, which does not bring convenience to life. To improve theA problem, chip manufacturers need to provide ultra-low power processor support, but it is still difficult to achieve. Many consumers have questioned the radiation problem of wearable equipment, because wearable equipment for a long time with human skin directly contact the body, or to the human body radiation harm than smartphones. In particular, a number of manufacturers for the elderly, children and other vulnerable groups of the introduction of wearable products, such as positioning to prevent disappearances, health monitoring, and how to minimize radiation damage is also placed in front of the hardware manufacturers an important problem. More importantly, smart wearable equipment products need a new ecosystem support, a development platform suitable for wearable equipment, expanding the number and quality of applications, and it will take a long time to build this system. Some observers point out that technology giant Apple began to develop intelligent wearable equipment products earlier, even hire the fashion industry, the luxury industry, some professional designers, want to make wearable products to be able to match the clothing, image fusion fashion products, but until today also did not launch products, which shows that the apple is not ready, On the other hand, it is proved that the market conditions of wearable equipment are not mature, so keep a cautious attitude. Long period of user market cultivation "Everything is not ready, but the east wind blows up." Bingbin describes the current market for smart wearable equipment. He pointed out that the market and hardware manufacturers in this area are enthusiastic, but the most important part of the markets-consumers are very cold, that is, wearable equipment for consumers in a dispensable position, the demand is not strong. In this respect, Beijing Commercial newspaper reporter at the Geek Park Innovation Conference also interviewed more than 50 consumers, their life background, occupation category, age, etc. are different, there are more than 60% of consumers to smart watches and other expressions are not interested, they give the reason is mainly "do not need." One representative of Mr. Zhang bluntly: "The role of smart watches and mobile phone overlap, take the call to answer the phone, to the watch phone always feel strange, call quality is not necessarily guaranteed." Other experiences like playing games and taking pictures are not as good as smartphones. "Wearable equipment is not very attractive to the mass consumer, is limited to" geek "and other non-mainstream technology enthusiasts or a very small fashion market, while the mass consumers of wearable equipment products, the recognition needs a training process, optimistic that this will take at least three years. According to the Juniper published by the Market Research Institute recently, the global wearable equipment shipments will reach 130 million units by 2018, 10 times times more than 2013, and the market for wearable equipment will usher in an outbreak. Before that, however, the wearable equipment market had a longer period of incubation. Other experts believe that at present, intelligent wearable equipment is not so beautiful, business model is not clear, the influx of funds, research and development personnel, technical resources, some of the strong support, some blind into the small and medium-sized team, to maintain the difficulties, or will become a market "cannon fodder." Chizhongfang of Beijing Commercial newspaper reporterThe application software is scarce into the largest short board at present, wearable communications equipment is difficult to fall, the biggest problem is the lack of adequate application software support. From Samsung, Sony and the domestic royal shell, Tcl and other manufacturers to launch smart watches, users can use only hundreds of of applications, even if some of the existing applications are ported from the smartphone side, or only based on the simple sensor calculation, such as how many steps to run, how much heat consumed, Sleep for a few hours and so on. It is precisely because of the imperfect ecosystem that the current market of wearable equipment as a subsidiary derivative of smartphones, or accessories products exist, this positioning determines the role of these wearable devices can be replaced, the user's reflection is "dispensable." Industry experts pointed out that the development of wearable equipment, ecosystems play a pivotal role, but also determine the future of wearable equipment market outbreak, who can occupy the commanding heights of the key. Not long ago, Intel had smashed millions of dollars to attract global developers, and it was easy to see that Intel, which missed the wave of smartphones, naturally did not want to lose the opportunity to wear equipment. For many of the domestic influx of wearable equipment in the field of a large number of manufacturers, but also should pay attention to the creation of the ecosystem, if just blindly replicate the function and application of the smartphone, I am afraid it will be difficult to maintain.