Wearable smart devices First war: Big data on the wrist dream

"Will smartphones be eliminated in the future like a BB machine?" "In the future of smart devices, with the help of Google Glass and iwatch, there are a variety of plausible and unreliable assumptions on the web, and" elimination "is one of the more radical.

The number of the available wearable equipment, including the four major categories: 1, Sports and health-assisted Jawbone Up, Nike FuelBand, Fitbit Flex and domestic thump hand ring, barley pedometer, etc., 2, Can not be attached to the smart phone independent smart device iwatch, as well as the upcoming Shell Smart watch, 3, as the Internet-assisted products, Google Glass, Baidu Eye products, 4, and things connected with the body-sensing equipment myo.

This is the best of times, Apple, Google and Microsoft have each created a different intelligent ecosystem, tens of millions of developers to make the smart device to achieve a variety of fantastic ideas, a mature cloud services and large data technology to support the relatively sound network environment, as well as the rapid advances in biological testing technology to protect, The advances in mobile internet technology have broadened the imagination of netizens, and the dream of wearable devices seems to be on the horizon.

But looking back, what is the meaning of wearable smart devices? This seemingly luliang problem determines the direction of development in this field.

Positioning: Smart wear equipment OR smart wear accessories?

From the current domestic products have been released to see, most are still in the early stages of simple steps, computational exercise, and even push information through physical sensors, including Google Glass, which is just repeating what can be done on smartphones and PCs, all of which are ultimately dependent on smartphones and PCs, Wear equipment is only an accessory, or shadow.

To this easy to use car CEO Zhou Ai said: "We need to wear smart devices, not ' wearable mobile phones ', send mail, push information, take photos should not be wearable equipment should be the core problem." ”

In fact, for a wearable smart device, if just copy the service on the phone, then it will not replace the smartphone, but can be replaced by smart phones, it would form an embarrassment-no pain point, a dispensable product, market space is unpredictable.

Shell Electronics CEO Guxiaobin that wearable smart devices should not just be accessories, the upcoming Bambook smart watch will be built into the Android 4.1 operating system, independent of smartphones, Guxiaobin said the future smartphone screen will continue to expand, At the same time watch and other small screen will carry the original smartphone function, then the big screen mobile phone plus watch combination will be a good choice.

And the Shenpo CEO is that wearable smart devices as a mobile phone accessories is a good location, there is no need to be independent of mobile phones. Shenpo revealed that the current network launched the smart hand ring has sold tens of thousands of pieces.

However, whether stand-alone equipment or accessories, the consensus is that wearable equipment should be combined with bio-sensing technology, the human body as an input or even output way, and finally through their own or through the mobile phone app to connect the Internet, so as to avoid the fate of the traditional electronic products information islands, Realize core values that are independent of smartphones.

Red Sea: Big Data scramble on the wrist

When talking about Google Glass, the god of Science and technology in China, President Zhang said that there was a media to do a Google Glass pk, but in the invitation guests can not find the willingness to stand out Google Glass people.

At present, the Internet has a large number of Google Glass evaluation, user experience and user habits has become the most criticized two weaknesses.

Zhang said that wearable equipment in the future will be a lot of possibilities, in addition to watches, glasses, wrist straps, but also may be belts, clothes and so on, but the challenge to the use of the habit will be wearable equipment facing a user threshold, glasses can not replace the mobile phone, is only an accessory, On the other hand, it is also difficult for users to cultivate the habit of long-term use.

Zhou Ai that the most reasonable position is the wrist. This is also currently wearable equipment for the most competitive place, the most popular products are wrist accessories, Jawbone up, Nike FuelBand, Fitbit Flex, plump hand ring, MYO, Bambook smart watches, w/me and other kinds of hand ring is also Google Glass is the most discussed product.

Wrist equipment is the natural transition of jewelry and watches, the user does not use too deliberately to cultivate user habits, and with the proximity of Apple iwatch, as well as all kinds of wrist equipment innovation, a battle of the wrist is quietly brewing, and the battle behind the war is actually big data contention.

Li Honghui uses the "human body's Internet of things" to describe wearable devices, through the sensing technology can detect the user's temperature, blood pressure, heart rate and so on data, wearable equipment through the sensor to read, if the user wear for several years, data is recorded and uploaded to the cloud, you can form a personal database, if tens of thousands of people wear, form large data, Then feedback back, it will be very valuable.

Bottleneck: Technology too fast battery too slow

The battery problem has been a headache for smartphone makers, and the nightmare is now bothering wearable smart device makers.

Battery technology has stalled in tandem with the rapid advances in smart-device hardware, and Google Glass is questioning the power frequency of only five or six hours, and the size and capacity of the batteries are even more stretched for smaller wearable devices.

Sensing technology has progressed significantly more than battery technology. The MYO wrist strap, launched by Canadian start-up company Thalmic Labs, can be used to determine the wearer's intent by changing the electrical changes in the body's muscle movement, converting the analog signal to digital and sending it to a controlled device via Bluetooth, thereby enabling the use of gestures to control computers, televisions, and even automobiles.

W/me Smart wrist strap can be used to analyze the heart rate through medical sensors, reflecting the health and mood of autonomic nervous system, as well as mobile phone search, information reminders, remote control and other functions. Silicon Valley Bio-sensing technology company God Technology has been able to identify brain wave signals and to control the hardware, now can control the track toy cars, LED lights and other equipment.

Li Honghui Introduction, through the cloud technology and large data operations, the future of intelligent devices can also be detected signal feedback, such as when people are tired, through a certain frequency of electromagnetic waves to enable people to achieve exciting results.

and has been placed high hopes of wireless charging technology is no longer popular, in practical use, it is not as cool as it sounds, users need to use the installation of specialized equipment, the degree of penetration can not meet the needs of a wide range of wearable equipment use.

Opportunity: Cock Silk entrepreneur can't afford to play

Wearable equipment industry chain includes sensor technology providers, hardware suppliers, manufacturers, cloud service providers, internet companies and so on, while wearable smart devices are ultimately a combination of cloud technology and large data Internet products, the integration of the Internet companies upstream and downstream industry chain may be more in line with industry rules.

Li Honghui that internet companies have a wide range of influence and communication power, more easily fast Dragon users can guide a wave of new consumption, and hardware manufacturers have very limited industry influence, and in the cloud computing, large data analysis and Internet products have no experience, do not have too many applications, so hardware manufacturers to do this piece does not have the advantage.

Internet entrepreneurs are already sniffing out opportunities, angel investor, Flight Butler investor Wang has invested in a wearable equipment start-up, "Barley Health Network", its main product is an intelligent pedometer, Wang said, in this field of entrepreneurship, the team needs to have knowledge of the hardware, have the ability to mobilize all aspects of resources, To integrate the upstream and downstream resources of the industry chain, as well as the operators and designers of Internet-related products.

Zhou Ai is blunt, wearable equipment for the entrepreneurial team comprehensive ability and capital requirements are relatively high, is not cock silk entrepreneurs can afford to play. At the same time, Zhou Airlines is not optimistic about the sports field of wearable smart equipment, because in China really insist that love sports not many people, to sports as the core selling point of wearable equipment in the user after the fresh strength will be discarded.

Looking back to the Internet companies starting in 2011 to make mobile phones, the mobile phone market Leng into the Red Sea, can be expected to wear smart equipment competition will be more intense, there will be a large number of entrepreneurs, internet companies and software and hardware manufacturers to join the war, on the other hand, product positioning, user habits, Industry chain integration capacity, etc. are to torture the comprehensive ability of entrepreneurs, and battery and charging technology bottlenecks are also plagued by wearable smart equipment development, there is no doubt that this kind of products in the future will integrate and change our lives, but at this stage, the dream is too wide, the reality is too narrow.

(Responsible editor: The good of the Legacy)