Web site optimization is inseparable from the principle of pluralism how to achieve diversity

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

As the level of the search engine intellectualization continues to deepen, users want to optimize through a single cumulative way, has become more and more impossible, and even lead to the site is K, so the principle of diversification optimization has been many webmaster recognized, and through practice, tasted the benefits of the principle of diversification, but also tasted, Through the principle of diversification to optimize the site's hardship, because once the diversification, many opportunistic methods will not be used, more is step to do, so many webmaster also on the principle of diversification optimization is criticized, but the ultimate goal of the search engine is to provide high-quality site to users, So the principle of diversification will certainly become the future optimization of the mainstream approach to the site, the following author will be detailed analysis of the four principles of the implementation of the principle of diversification!

One: The method of realizing the diversification content optimization

No matter what kind of website, can not be separated from the content, and content quality is often able to control the end of a Web site optimization results, with the search engine intelligence in-depth, this performance is even more obvious! So what about the content of the site to achieve diversity? Many grassroots webmaster will answer in unison, using the original method, is relatively easy to achieve diversity, this idea naturally no problem, but the actual operation, often will face a lot of difficulties! So the author believes that the diversity of the content of the method should be the original quality and the appropriate false original and part of the content of the reprint, combined with the method!

which for high-quality content and pseudo original way, the need for further analysis, the so-called high-quality original content, not to write meaningless words, looks unique in the internet, but the combination of these words can not give users useful thinking and help, that these original and ordinary collection content is no different ! The other is false original, can not simply upset the paragraph level, the first paragraph text to rewrite, or just replace a title, such a false original on the one hand can not enhance the user experience, on the other hand, the search engine is also unfriendly, the best way is to carry out a wide range of rewriting, In their own unique language to describe the same thing, as if it is science and technical monographs of the same! A more easy to let users read, such false original, quality is also quite good! and search engines are also very happy to include!

The method of realizing the multi-chain optimization

Site within the chain of optimization, many webmaster friends at one point was very neglected, because the traditional concept of optimization is the content of the king, outside the chain for the emperor, so the optimization of the chain webmaster are able to ignore the neglect, but if we look at Baidu encyclopedia above the entry, we know the importance of the chain optimization, so say, The optimization of the site chain should also follow the principle of pluralism! For example, the inner chain of the site generally has hypertext links and anchor text links to achieve, hypertext links in the form of general no changes, which is only the changes in the URL, and Anchor text link changes, it is reflected in the key words change, Long tail keyword will be the main force of this change! But here to note that, whether the anchor text links or hypertext links, are not able to link to the same page, such as home or a focus on the launch of the advertising page! This is obviously not conducive to site optimization!

Three: ways to realize the diversification of the external chain

Now about the construction of the site outside the chain has a lot of relevant tutorials on the Internet, there are even a lot of high-quality outside the chain construction channels, such as the A5 on the site outside the chain of the construction of the package can allow the majority of webmaster friends to choose, so in the site of the chain of diversification on the construction, or very easy! No more details here!

Four: Ways to diversify the source of traffic

We do site optimization, the ultimate goal is to get a lot of traffic, sometimes through the long tail optimization of the way, but also to achieve high-quality conversion rate, but all this can not let you put all the energy in the site optimization, we have to open up new ideas to the site to obtain other sources of traffic, This is to achieve the ultimate goal of diversifying the source of traffic, in order to reduce the site because of the risk of the search engine down the right, of course, but also through the promotion of their own site brand, to achieve more sources of Web site traffic! Enhance your site's ability to resist the risk!

and the current access through other channels to diversify the flow of the way, than through other hyper-popular platform, such as QQ Group, SNS, micro-blog, as well as the Forum micro-blog and soft Wen Way, of course, Wikipedia, know, ask and so on are available to diversify the source of traffic one! In short, is not to give up any access to the source of traffic channels, of course, in many channels, but also to learn to focus on building and the difference between the construction of the belt, to achieve good steel to the blade!

Of course above the principle of pluralism, only the current optimization of the mainstream, perhaps in the next few years, the search engine intelligence level is higher, then the principle of optimization may have new changes, so we are in the optimization of the site at the same time to constantly pay attention to new technologies, innovation, and maintain their own synchronization with the Times! Above content by www.nfrencai.com in Admin5, reprint please keep the URL, thank you!