Webmaster Advanced: What factors affect the site's search engine rankings

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Do the website is a science, stationmaster every day need to study, all need to pay a lot, how to avoid our pay not white flow? The choice of the key words above, let's see what factors affect your keyword ranking. Don't be confused with your hard-earned rankings to ruin.

1, indiscriminately change the title

The title of a website is equivalent to your face, it first appeared in the reality of the Web page, but the search engine came to your site, is through it to know you, if you have a makeover every day, every day needs to let search engines to recognize you once, over time, you will have a bad impression, so nothing please do not play face.

2, keyword piling up

Keyword Piling presumably we all understand, for example: mobile _ Mobile Phone pictures _ Mobile phone pictures _ phone picture network, do you think this title good? In fact, if you think about it, is there a lot of duplicate words here? This can be piled up, not only to achieve very good results, but have adverse effects.

3, a large number of collection

Now many people are fast-food reading style, but if you do stand as such a thing, that is not good, yesterday did not you this site, how today suddenly there are thousands of pages? Where did you get your content? Is it so fast to add by hand? Instead, the search engine is easily judged by what your station is collecting, These content in the network highly duplicate, you can collect, estimate has been picked rotten, so do stand as a person, do have a good image.

4. URL normalization problem

A Web site is best with only one path, either www or no www, and you can consider using 301 redirects.

5, links have been punished site

Link is a high-quality transfer of weight, it's good and bad for your site rankings have a very important impact, so as a webmaster to regularly check their friendship link health, if you find your friendship link has a problem, then you need to contact the other webmaster, but as you, should not be immediately removed this friendship link, Then you will be waiting to see, my approach is to find new links, and then fill up.

6, illegal content (if you really very back words).

Site content is unhealthy, there is illegal content, such web site search engine will not have too much goodwill, such sites generally live in the dark corner, or direct use of IP, but now seems to be a search engine relaxed, you go to Baidu search, a lot of bad articles can be searched.

7, invalid code----too many dead links

A good site, it's all the bars should be through, spiders are through the internal links to carry out the overall crawling, if the station dead chain took more, so that spiders can not go out, then spiders dare to come?

8, the optimization is not in place

Optimization does not spend the mind, do not do a good job every day, do not pay is not a return, this simple truth must everyone has heard, but is too few people do. Or do the way there are problems, efficiency is very low, the effect is very poor.

9, the keyword competition is too big

As the last article, you choose the keyword competition pressure is too big, do it very laborious, select keyword is recommended for heat query, competitive website analysis, appropriate choice of the right keywords to optimize, so that the benefits of building stations to maximize the effect of fast.

10. Lack of persistence

Since I chose to be a webmaster, whether you are amateur or full-time, please adhere to the end, do the day of the station is boring, but there are some dull boring, whenever the ranking went up, included increased, make money, this is you pay to win, is not there such a word? Since the choice of distance, then the trials and tribulations of it.

11, server instability

Recently I also deeply realized this point, presumably we also know that these days Love name network DNS domain name resolution problem, yes I have a few of the domain name there can not be normal analysis, fortunately for the moment did not find too big consequences. Therefore, the choice of stable service providers is still very necessary, do not covet cheap.

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