Webmaster and enterprise network business How to do a good job of forum marketing

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A white paper on China's internet situation, released 8th by the State Council's information office, said: China's Web site attaches great importance to providing Internet users with speech services, and about 80% of websites offer electronic bulletin services. China's existing million forums, 220 million blog users, according to sampling statistics, every day people through the forum, news comments, blogs and other channels to express 300多万条, more than 66% of Chinese netizens often on the internet to make comments on a variety of topics to discuss, fully express the ideas and interests of the appeal. The official latest authoritative data shows that through BBS netizens to the recent hot events to communicate, through the BBS to understand the products of concern in other netizens Word-of-mouth, BBS is becoming an important information media one! For example, the recent "69 holy war" on the full display of the Power of forum Marketing! Then Webmaster Enterprise Network to participate in the discussion forum, and promote their own products or services or websites:

First Webmaster Enterprise network business to the Forum marketing concept has a correct understanding: ① Forum Marketing main body: Webmaster Enterprise Network and Netizen ② Forum Marketing Method: Through text, pictures, video forum soft text propaganda ③ Forum marketing Platform: Use of various forums, including bar for interactive marketing ④ purpose: To let the forum users more profound understanding of webmaster network business products and services and Web sites.

Second Webmaster Enterprise Network Forum Marketing to have a guiding understanding: ① Forum Marketing is an important part of network marketing, network Marketing There are many kinds of such as search engine marketing, blog marketing, etc., but forum marketing is the most Word-of-mouth publicity, the largest audience area, the effect is the best! ② Successful Forum marketing is carefully planned for the soft text propaganda, with Post machine post strictly meaning can not be called Forum Marketing!

Again webmaster Enterprise network Business How to use a good forum for marketing:

(1) Choose a good forum: Here are 2 standard ① correlation ② popularity flow has the guarantee, for example stationmaster likes to A5 and so on stationmaster forum to publicize, the enterprise likes to the Tianya occupation to advertise, the net merchant likes to the Alibaba Forum area propaganda!

(2) Register a good account: Here are 2 points of attention ① as many as possible to register a few vests, now some forum registration to mobile authentication, a number can only register an account!② in large sites do not use the things you want to promote to do the ID of the soft text propaganda posts too obviously very easy to be harmonious!

(3) Read Good Forum edition of the Rules, on the forum post by the initial awareness, not a shot posting ID is sealed!

(4) Fine prepared forum post title: Can not be denied that the forum title is the most destructive, three categories of the most lethal forum title: ① The latest hottest information to do the forum title, such as webmaster information class can use "69 jihad" to do the title!② the most impact of human visual statements, such as enterprises use advertising words to do the title, "Hello, I'm good, Hello everyone, do you know what the ad is? ③ the most seductive promotional words, such as the network and A5 cooperation in the A5 home page recommended the post of the title of the group to attract people, cheap!

(5) Forum content Planning and interaction: good content to form the interaction with netizens, not a post is naked advertising, such a post is no one to pay attention to, only their daily silently tasteless top! The good content should be this: ① takes the information which the stationmaster publishes as an example. For example, the webmaster issued "69 holy war" content, both sides of the pros and cons, take a neutral attitude, the formation of interactive!② corporate advertising content, should be very seductive, so that users have unlimited reverie space to interactive suspicion!③ network business release of preferential information, to come up with cost-effective features of the products! Let netizens go to the top!

(6) Better deal with the relationship between the webmaster, if the moderator on the post management is too strict, was the soft text of the planned post was deleted, can give up, after all, give up is also a choice, no need to hang a tree!

The final summary, forum Marketing is a long-term process, a popular post does exist, but at that time very few! Webmaster Enterprise Network To do a good job for a long time to prepare, seize the opportunity to create hot posts to do BBS marketing! Simple things to do over and over again, you are experts, repeatedly things seriously do, you are the winner! This article by http://www.ruanwena.com/starting in A5, reproduced please specify, thank you for your cooperation!