Webmaster do not blindly impose ideas on users

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In recent days the family is more, for a long time did not surf the internet. For most network practitioners, Baidu search engine has always been the object of attention, just on the line to see a small adjustment of Baidu. Search results show only the primary domain name (and column page), do not display the Inner page link. We are naturally talking about this question.

Now in Baidu arbitrary search for a news title or search query, we found that the search results of the web site has been simplified, only retained the main domain name (or column page). A lot of webmaster friend reaction is not know whether this is not inside the page, for keyword optimization effect monitoring has a certain impact. Some webmaster friends are said that the move to the user's browsing caused a problem, the truth is this true? Guardian Kun have different views.

One: Users will take care of your optimization effect?

For users, many users do not understand the difference between optimization and auction promotion, not to mention the results of the search is to display the main domain name or the internal page URL. So for these users, will they go because the search results show that the domain name has a suffix problem also decide to visit the site? Whether your site is optimized or not, it's better to have no relationship with them. Whether you will be monitoring the results of this search is not related to them

Two: The search results show that the domain name does not affect the user experience.

We say that the user experience is very large program is their own subjective assumptions, for users, they will only be able to control the search results on the content of the home is useful to them, and will not go to the tube search results show what kind of domain name. Even care will only care about the primary domain name. This result is Tencent, Sina, NetEase, or Sohu, they will not care about the long string of letters and numbers behind.

Third: Prevent webmaster and SEO workers cheating behavior.

The establishment of the site is very simple, and for the optimization of the site is a lot of webmaster considerations, some cheating has been hit by the search engine, but also by the pragmatic webmaster Friends of the Spit slot. Today's search results can be very good to prevent two kinds of cheating, one can hit the principle of click, the second is to a certain extent to prevent a fool-type collection.

Four: The long-term development of the website must pay attention to the establishment of the brand.

The website wants to develop for a long time, whether intentionally or unintentionally all should go to the brand aspect development. From the user's point of view, the user is looking for content to meet their needs, is not to manage whether the home page or inside pages. and the main domain name can be a greater degree of prominence of the site's brand, more easily in the hearts of users to form Word-of-mouth.

Webmaster do not blindly impose the idea on the user, for most users, they are absolutely small white. They will not be in charge of Baidu's search engine Web site display situation, will only pay attention to this is a site or b site, do not pay attention to this is micro-bo or micro-letter, because they know are Tencent (QQ).

Many webmaster friends Why do not make the site users? Why the site is high-quality content but not attract users. The simple truth is: Do you think from the user's point of view? Compared to the public users, the webmaster or management team thinking and users are different, so need to take into account the user's evaluation. Unless you have a sufficient number of users, this will not take into account the thinking of some users, but essentially adhere to the user experience.

This article Guardian Kun writes, originates from http://yuankun0105.com/, the public number: shyuankun0105.