Absrtact: Website optimization is a long process, from the site to establish the climax of the process of the end of the webmaster must do site optimization. And in many Web site development process Many stationmaster all face very big realistic problem: the website optimizes excessively. Optimization over this present
Website optimization is a long process, from the establishment of the site-development-climax-the process of completion of the webmaster must do site optimization. And in many Web site development process Many stationmaster all face very big realistic problem: the website optimizes excessively. Optimization of the phenomenon has been in the Internet site optimization, this optimization is not in line with the user experience and search engine friendly, webmaster in the process of optimization must grasp: Website optimization stability, site optimization has limits.
To do these two core elements is to set up a number of correct optimization techniques, the author from Internet learning to the establishment of the site to learn a lot of experience, the establishment of the site its development process will also be smooth, in the process of the author mainly rely on the "Site keyword optimization, site link optimization, Web page optimization" Of these three optimization techniques, The following author explains the operation of these three techniques in detail.
Website keyword optimization is mainly from the site title, keyword, description language began, the three key words required webmaster in the process of setting the key word density, keyword relevance, keywords pause. Keyword density is generally best to appear one or two times the best, so as to ensure the optimal independence of the site, search engine spiders to crawl the site, a lot of site keyword density is too large, so that the search engine site keyword suspected of cheating, the general situation site keywords accounted for the proportion of 3 for the best. Keyword relevance is a lot of webmaster did not think of the problem, many webmaster in setting the site keyword when all ignore the relevance of this element, if you want to build the site is a music class site, then the site's keywords should be consistent with the music-related words, so as to ensure that the Site keyword Mutual assistance. Keywords pause represents the interval of each keyword, the general keyword interval is to ",, _--" These symbols for the pause, in line with the good or bad can affect the user experience and search engine sentiment, the author established the site keyword interval is to _ for the separator.
Site link optimization is mainly from the site's internal links, external links two parts to do the optimization behavior, many webmaster sites have a lot of dead links, down the right link, by K site links, these links are also overlooked by the webmaster, in fact, abandoned these links is very simple, only need to use webmaster-related tools to determine the dead link, down the right link, I suggest webmasters every three days using webmaster tools to check out invalid links, will not be valid links to the site, to ensure the normal operation of the site, many sites do not know how to abolish these links, and finally led to the site is down the right, so the site is a kind of the greatest damage.
Site page optimization includes the site's color optimization, design optimization, function optimization, column optimization, auxiliary optimization, these optimization can be summed up in the page optimization, in the page optimization webmaster to achieve the user's voice, function to meet user needs, column design to meet the search engine crawling, so that can fully guarantee the integrity of the page. The site's subsidiary optimization is the site's ICP, Statistical Code, copyright information optimization, the most important is the hyperlink information and ICP information, a complete site must ensure that the hyperlink information is reliable, the ICP information is true, so that the site can be in a safe and stable state.
The site in the process of optimization must be the main stability, let the stability of the optimal layout in the Site page, the search engine on the site is not high, as long as the site has innovative content, the optimization of the correct way to ensure the stability of the site forward, not long ago, Baidu search engine and launched a SEO guidance optimization, Have time webmaster can also go to check their website, let their website flooded in the right way above.