Webmaster Optimization pain: How to stabilize the Hard-won rankings

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

SEO optimization, small and medium-sized webmaster difficult to erase the injury, search engine rules intriguing, today's ranking is today, the rankings are unknown. In every search engine update is always the most nervous days, ranking ups and downs some people happy people worry, home to whom? How to stabilize the Hard-won rankings became the webmaster struggling to find the answer. Is it really difficult to stabilize the rankings? In fact, it is still a lot of their own shortcomings, resulting in the site ranking up and down. The following author for its reasons and corresponding solutions to further analysis and elaboration:

One: Do not lose in the beginning, stable server indispensable

Pick up this topic again, hope is not annoying, look tired just because they already have a stable server. In fact, in the Web site optimization process, the server factors leading to the decline in the rankings, or even blocked, still occupy a large proportion. Not security is not secure, is insufficient bandwidth, or node routing problems frequently. And this series is the role of the fact that the webmaster itself, why say so? Greedy for a temporary price, the service provider can only come up with affordable type of host to supply demand. If such a host is stable and secure, then how to enhance the host to sell? Of course, not IDC malicious and for, just choose the room environment and server configuration is not enough to trigger. The primary webmaster in the choice of host can not believe the so-called Bluff Home said: Unlimited CPU, unlimited bandwidth, not limited to IIS, this is not possible. If so, the entire server is out of the way. Generally speaking, the formal service provider has the following parameters: 100MB space concurrent IIS100, and so on, of course, this is only a personal understanding, for reference only, its independent IP server for the best.

Of course, remove the host server, domain name server is also a very important point. Similar to the previous period of time, the new network domain name resolution server frequently paralyzed do not know how many sites caused by the implications. This is just a coincidence, in fact, the new network domain name stability is relatively good. Therefore, when registering a domain name to choose a strong domain Name Service provider is also essential, in general, to buy cheap domain names, its resolution server is not better.

Second: Enhance search engine favor degree: content is not much, fine spirit

Some adsense in the rankings to achieve better results, looking at the search engine crawl speed significantly faster, and try to take shortcuts to the false original or collect to increase the collection. The start effect is good, however, when the crawl speed is getting slower and faster, the weight of their own site is also increasingly reduced. Collection can be, but the collection of articles suspected that the weight of their own weights can be enough, such as the four major portals every day how to collect reprint will not be down right. Therefore, small and medium-sized webmaster or Benbon do things well, update not much, fine line I think, adapt to search engine optimization content: More than 500 words for the best, spiders also like to climb.

Third: Website construction and optimization to avoid the garbage chain, dead chain, residual chain

What kind of link is a junk chain? Not only in the general external links, this is not too much emphasis. In general, the search engine has been excluded from the chain is garbage outside the chain, the webmaster should be summed up what the outside chain of the site is futile. About the residual chain: What kind of link is the residual chain? Mainly three: A: Server instability appears dead link; B: The other site frequent revision, weight up and down erratic. C: The other side has a friend chain there are too many instability factors or a large number of sites down right. About the dead chain: mainly reflected in the site internal link optimization, in the site revision of the most prone to the problem, keep in mind, even if the site is not revised also do not delete the previous site structure, or generated documents. There are many webmaster in the website after the revision, then delete the previous page content, such a practice is completely wrong, the final result is a large number of 404 of the appearance, save a bit of web space but instead outweigh the gains.

Four: Links have quality and quantity of the most power

Have to say that friendship links really give force, which in the rankings can be seen. Which excellent site does not have a strong outside the chain of support? In particular, links to further tell the search engine your value is how high. Take 28 push, PR0 just a few months can soar to PR6, although not Baidu weighing index, but also can directly feedback the strong of the construction. In the link exchange, especially after the home page relative to the easier exchange of similar high quality links, if you do not have a wide range of contacts will not miss this opportunity. In exchange for high-quality outside the chain to reach more than 30, I believe your ranking in the absence of special circumstances, do a good job is no big deal.

Five: Avoid three days of fishing fishing, stationmaster success still rely on that share insist

Site updates to continue, the chain update to continue, there are many sites often do not adhere to the long term, with a good ranking will relax their own. To continue to do a station or monograph on the content and ignore the chain, such examples have been countless. I want to say is that this insistence on the road to success, the more to the last can prove a person's value, site weight accumulation is also so. Keep going, then success is yours. Complacency and discouragement are the direct factors that lead to failure. The reason for this is that there are still so many people who are less aware of the situation.

This article from Beijing SEO (www.seostudy.org), summed up: ranking difficult "home" more difficult, experienced a layer of selection after the site has access to the home page to show the opportunity. And the longer you keep it, the more you can make it worthwhile. Stability of their Hard-won rankings, can not be slack ah!