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To do thousands of Yantai wedding network for nearly a year, suddenly aware of a more difficult problem, that is to do the site, especially like our grassroots webmaster Friends of the website, is the pursuit of the platform or the pursuit of content?
The concept of "content is king" has always been an important direction of network development, in this direction, many webmaster all do their best in the "content".
Yahoo! was focused on the advantages of the network search function, full development, created the network legend. Today, under the concept of "content is king", now the Yahoo! has become a comprehensive information platform, providing users with more "content", a one-stop package-style service, the concept from the "portal site" into the "end site" hope that users will eventually stay here to obtain relevant information without leaving.
So, what should we do?
No hurry, and look at several recent internet trends, first of all, Facebook to grow at an alarming pace to become a new generation of network King, and then Apple launched the iphone, Sina Weibo, but these, have their substance?
The above three examples provide platforms, instead of content, using a good platform to stimulate users to provide content, the formation of a virtuous circle, so the majority of webmaster no longer for the content and worry, content from the active behavior of netizens, looking at several major domestic websites, Tianya, Mop, and our A5 webmaster forum, The reason for their growth is also the same set of logic, using the advantage platform to form the user's active "content fill."
So, should we do the platform?
This seems to be a tangled problem, from the history of the Internet, it seems to do content or platform have a successful example. And my idea is, do not put the mind to spend in the form of performance, a successful network model, to do is not content or platform, but "people"!
Sounds a little iffy? " Man "Can do?"
In fact, "people" is the root of all network applications, many owners have overlooked this part of the power, we see many owners of the operation, in the successful acquisition of a large number of Baidu and outside the chain, but can not save the user, so that the whole battle for failure, why? Because no matter what great things you're offering, are just an application option in the user's mind, and the attraction is always at the core of the product you are doing.
Any webmaster, should not forget: "No matter what kind of Web site you do, it is robbing users of the time." "Go back and think about your own day of Internet usage, send and receive emails, browse communities, forums, watch videos, play online games ... They occupy part of your time, only one thing is unchanged: everyone has only 24 hours a day, in the buckle to eat and sleep, and other necessary behavior, the remaining limited online time, you provide the content not only good, but also "viscous."
To sum up, I think "content for the table, platform for, people-oriented" is kingly. I give an example, the platform is like a bank, the content is the launch of goods, such as: funds, foreign exchange, the ultimate goal is not to allow users to be we "save", when the new product launch can be the most easy way to guide users to.
The vast number of webmaster friends, whether your theme is the game, literature, animation, automobiles or other, once the operation, you can feel "people" in the online world behavior is very interesting, see through it can have the opportunity to operate it, so my Yantai wedding network starting from half a month, has begun to focus on the "community" of the construction, With the emotional connection as the main line, so that users come to my site will indeed because of curiosity, fun, try and other reasons to join, so that they continue to visit, and all this reason is the emotional link between interpersonal factors. Only when people have an emotional relationship with each other, such relationships are truly solid and difficult to break. So my goal is to establish new and wedding business between the emotional contact, so that they can get good interaction and communication. And all this is not limited to the line, offline activities should be carried out more. Webmaster friends as long as the dishes, in the content behind the provision of appropriate community mechanisms, so that a cluster, this is the key, viscous will produce!
This article Department of thousands of Yantai wedding Net original, reproduced please indicate from: http://www.qbaido.com, thank you people-oriented webmaster!