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Recently heard that a friend of the company's website will be revised, at that time to hear the news was a surprise, because he operated the site in Shenzhen or have a certain popularity and popularity, the end of last year just changed a version, this past less than half a year how to change it? Is it necessary? His answer is this time because the company's operating mode has changed, so to change, and this time to thoroughly change, even the domain name has changed. In fact, I do not doubt the strength of their team can change the site well, I just think, really necessary?
Yong know that there is a recruitment site, in 2005 or the country's top 10, in individual areas is also one, but it is such a large site, to 06 to start every change to a version of the site will be down a level, to now has been difficult to say, why this? Because after the revision many details are not considerate, Let the site lose the user experience, let the user cannot find the direction, for example, the old member unexpectedly cannot log in the new system, the website speed slows or cannot open, the individual function module error, the user is accustomed to the old version and to the new edition does not adapt and so on, these questions may appear very small or discovers immediately can make up, But for the user to appear once is very serious, and if appear two times three times is fatal! Especially when the internet is so competitive, users have a lot of choices, and if we can't give them the best user experience, they will choose to vote with their feet.
This friend's website I am also often concerned about, I found that almost every year they will also have a revision, I do not know what they are based on what to revision, they may also do the corresponding research, but I think they each revision of my feelings will be worse, for what? Because I first came when it may be clear landing box is on the left, the next time you change to the right, I have to find half a day, and then the navigation content has changed, I used to be familiar with the structure has become a new, which makes me very not adapt. Of course, you can say that after the revision will make me feel more comfortable, better user experience, more powerful, but have you ever considered my habits? I have been accustomed to you at the beginning of the placement and function, have been accustomed to the site's color and layout, has been accustomed to how to use, you now suddenly all changed, I seem to have come to a strange place, which makes me squirm, so sorry, if I can not adapt, then have to choose to "jump out."
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really need to be changed? Please be careful! Original article reproduced please keep the link: Yong Marketing planning blog http://www.yuanyong.info/967.html