Webmaster What to deal with the fickle search engine

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Everyone mentions the search engine webmaster will be afraid, every day to worry about what the search engine will change today, whether the site will be stable, whether the rankings can stabilize. The recent Internet SEO contest, the ranking of the Electric circle is one day, the search engine's fickle let stationmaster are very distressed, that stationmaster you have the way to deal with these fickle search engine. An adage says: ça. KEDEGN webmaster and everyone said how a patriarchal clan.

First and you say Baidu search engine. Baidu like the ventilation is very normal things, every week how there will be a few days of abnormal, Baidu like a night to let you happy, let you worry, Baidu for the new station will not have too much Providence, Baidu's snapshot for a long time does not give you updates. Webmasters in the face of these situations is not complaining about Baidu, then you want to do?

1. Deal with Baidu from website content. Baidu pay attention to the quality of the site content, this is the webmaster know, unexpectedly already know others like content, then we will be from the content of the breach Baidu. The content of the site to build high-quality, content of the original to high, the content of the update to have frequency, content and the theme of the site. Baidu Spider came to your site, your site content can let him eat full, eat people's stretched this sentence, we all know it, eat your things will not give you weight, do not give you rank, do not give you a snapshot. So the first step is to capture the content of the site.

2. From the homepage of the site to deal with Baidu. Baidu given the weight of the home page is very high, often webmasters in the site: Web site can not find the homepage, or the first page is not at home. At this time also indicates that Baidu for your favor less, others in the weight of your site assessment also has a standard, Baidu attaches importance to the home page, users agree to pay attention to the home page, then we have to improve the weight of the homepage, the link to increase the home page links, the content of the site to add anchor text construction chain to the home page, to do outside the chain of the site to increase the home chain, Increase the weight of the first page. The stability of the home page with the weight to counterbalance the ventilation of Baidu.

3. To deal with Baidu from the site rankings. Baidu often changes the ranking of the site, today is on the first page, tomorrow will run to ten miles, such fluctuations will be difficult to accept the webmaster. To want to not be Baidu ventilation, the last is to improve the stability of the site rankings, stable site ranking needs: First of all, the stability of the outside chain, the source of the chain can be friends in the chain, can be soft, can be a forum, can be a website collection, Baidu's products, etc., the most stable in the chain is also a soft text, The most unstable is the forum, webmaster in doing outside the chain to be careful consideration. Second, the stable update frequency, if your site weight is not high, you do not update the frequency, your snapshots will often stagnate, spiders will not have regular to your station, Baidu is very focused on the frequency of the site update, it will think that such a site has the weight. Finally, stabilize the site. Baidu on the regular revision of the site will not have too much Providence, often revised website Baidu will let it into the assessment period, you will not come out again. So the stability of the site rankings need to be optimized for all the factors you should also note.

A lot of webmaster will encounter such a problem, Baidu ranked very good site, why in GG No rankings, or the reverse situation. Encountered such a situation is also very normal, because different search engines on the site's assessment standards are not the same, Baidu like things, GG will like, GG also has its own standards.

1. From the site outside the chain to deal with Google. Google like the site will certainly have a lot of high-quality outside the chain, this is a daily can be observed. Google attaches importance to the quality of the site's public security outside the chain, even if it is not regularly updated site, site content is not new sites, as long as its external chain is strong enough, high quality, quantity enough that it can occupy a place on Google. Now Google likes the chain, then we will give the site to increase the quality of the outside chain, and the number must be done up. High-quality outside the chain for us is the best soft text outside the chain, included in the soft outside the chain is very stable. There is a high weight of friends chain, preferably a high weight one-way friend chain, so that there is a high quality of the chain, but also to the site to increase the weight of the guide.

2. Deal with Google from the content of the website. Baidu like to give the weight of the home page, but for Google, the homepage and the weight of the pages for it is equal to it, the user experience of high, large clicks within the page, Google will be given to the internal page PR, good inner page PR is also quite high. Stationmaster know this, do not know now must begin to do inside page optimization, Inner page optimization also want to do, inside the anchor text link, the inner page of the user experience, the content of the construction of the page is also not timed to optimize, Google will also update the content of the page, in the Google search, the internal page will appear more frequently than the homepage.

3. From the time of the website to deal with Google. Baidu does not like the new station, the weight of the new station in Baidu is very low, generally have one months of the new station assessment period. But Google is not the same, Google likes the content of the new station, the new station will soon be indexed by Google, this is very important. Webmaster a new station on line can be first targeted at Google search engine to do optimization, such a new station on Google has a certain weight, and then do the weight of Baidu this will be more than you a new station to come quickly, others do not like the things we have to find ways to solve, others like things we will go to cater.

4. The content from the website should be Google. This point is no longer said, good things who do not like, whether Baidu or Google, original high, the site content of high quality sites can be favored by search engines. Although Google does not pay attention to the site's update frequency, but if the long time does not update, the quality of the content is not high, sooner or later will be other sites beyond, by Google K off. Static websites are a burden to them.

There is also a very important point is the ability of the site stability. Do not often buy black chain, do not cheat SEO, do not buy free host, do not greedy for petty gain. The speed of the site's space access is very important, often not open the site who is willing to come to your site, whether Baidu or Google this is their unacceptable shortcomings, do not because your site speed delay your optimization. Bo Main virtual Space ixwebhosting host is very strong, fast also became a blogger success factor, the price is not very expensive, the Chinese official website at the bottom there is a preferential private link, you can discount 20%. But at that time bloggers did not notice, stationmaster use don't forget to use, this is the digression. In short, can not let the host of the force has affected the search engine's favor.

Webmaster optimization site is very tired, so we must learn to analyze search engines, do not die, do not deliberately SEO, so that only the search engine more annoying, know the characteristics of search engines to better optimize the site. This is called the enemy, ça is the content of the site, the stability of the site, the external chain of the site. This article source website optimization: http://www.kedeng.com reprint Please specify.