Website contains the experience of the only way to achieve sustainable development

To develop a website, you must get recognition and inclusion of search engines such as Baidu and Google. After all, through the search engine can bring stable and lasting traffic. This is the only way to sustainable development of a website.

Before building the station, I do not even know which of the necessary elements to build a website, not to mention what the code and maintenance techniques are. As the webmaster of Hubei Satellite TV Network, my role is more accurate, including a text editor, including graphic production.

However, the direct consequence of the clumsyness of technology is the serious restriction of the development of the website. However, due to limited human resources, editing manuscripts and technical maintenance can not be both, both can not have both. And I also did not take into account the development of Hubei Satellite TV audience so comprehensive, had been to Kung Fu under article writing, while ignoring the code, technology learning. In addition, the absence of a good learning path is also a direct reason why I have not mastered website technology.

Until one night, a webmaster suddenly said to delete the links of my site. The original he found that up to now my site has not been included in Baidu, that "www.52hbtv.com" the new site of Hubei Satellite TV audience Baidu K out. Although I am very angry, after all, when Hubei Satellite TV online audience did not have his website, Hubei is in December 2009 on the line, and he is in March this year. When his website came online, I expressed my strong support and approval. He found me a link, and I promised it, but also placed his site in front of him. Tonight, he suddenly told me to delete my friendship link, really make people feel very angry.

However, indignation, I reflect on this fact contains a very important enlightenment, that is, Baidu's collection of the site. Baidu has not included a new site after the replacement of the domain name, I did not care before. But now, "do not see do not know, look surprised", which is really incisive old saying. In the next few days, I thoroughly analyzed the development of Hubei Satellite TV's audience network during this period, and observed with some intentions many Internet construction websites and forums. From learning a little site SEO knowledge, I feel very profitable, so to further explore one of the secrets.

In addition to my site Baidu did not include a new site outside, Google, Soso, Sogou, Yahoo and other search engines already included. Therefore, the biggest difficult task now placed in front of the site is to appeal to Baidu included.

Hubei Satellite TV audience in the development of the domain name after the early, caught in a serious misunderstanding, the site above the original news articles too little, too much purely copy the news.

Baidu is a very taboo site to simply copy the news of others' sites. Before I only considered the amount of news information, it is naturally difficult for the news of the counterparts to have press releases available. As a result, I broadened my horizons and collected information on many other Internet sites.

I think it is precisely because of such a mistake, which led to Baidu has not included. Baidu will strictly review the contents of the site. From now until Baidu included the site, the audience will minimize the dissemination of information unrelated to the site name.

It is worth mentioning that my site has been included in the collection site of Tencent soso news, both an opportunity and a challenge for us. We can no longer copy the news on the other sites directly to the viewer's network.

Reason: Baidu, Google, soso like original news articles. If you blindly just copy the contents of other sites, he will duplicate the contents of the immediately deleted. Some time ago, because soso found that the viewer network a lot of news is copied, canceled the source of news gathering audience. Later, after repeated efforts, stood the soso re-test this recovery.

Countermeasures: My advice is that we do not have so much time for original news, but we can be flexible. For example, when you see a news in Baidu, you copy the article title search Tencent news search inside, if soso not that piece of news, you can publish (but generally there will be.) If soso news has been There, then you need to make some changes.

Also note that the title of the news should not be the same! If we have an editor to publish the two information one night:

Hubei Satellite TV Yin Bei June 9 "happy radiant" video

Hubei Satellite TV Dai Jun June 9 "challenge television king" video

Although the content is different, but the title of the two information similarity is too high, resulting in Tencent soso thought it was a duplicate copy, I last night until now are viewing and found Tencent from these two articles did not included site News! To learn the lesson!

In addition, through a lot of access to information, I realized that search engine spiders such as Baidu are very focused on the beginning and end of each article. This is the same as many language teachers to read essays. We can emphasize the central word of "Hubei Satellite TV" at the beginning and end as much as possible. However, the over-repetition of the beginning of the end, will make the search engine that this article is almost completely repeated release.