Website content and search engine optimization conversion rate

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Today there are most websites, using keywords to build the content of the site, in order to improve the flow of the site. However, according to the analysis, most of the content of the site is very straightforward, it is obvious that the search engine for the content. So, what exactly should the content of the website do? What is the relationship between website content and search engine optimization and conversion rate?

Website content and SEO

believe that the website seo618.html "> leaders are very clear that the site content is the key to win traffic." Website weight again high, vague, no quality content or will not attract too much traffic.

Many of the Web site's long tail keyword analysis are very good, the tail is also very long. However, there is always a shortage of content for long tail keywords. Mainly for the content of the key words, too obvious, such as: a lot of articles, the title is even a keyword, in the head and tail part, the key words are also a lot of repetition, like tongue twisters.

Ii. content and conversion rate of the website

I believe we all understand that the original content is easier to get the favor of search engines. But to do original content is to pay a higher cost, so many of the Web site most of the practice is to make two changes to the content on the Web. The main part of the major changes, the middle of a simple swap paragraph, modify the word, according to the search engine analysis of the text more important to modify. This change out of the article, the user is willing to read can be imagined.

High-quality website content can get a lot of traffic from the search engine, and the traffic on the search engine can convert the traffic to the users of the website. Therefore, our ultimate goal is conversion rate, not search engine traffic. Now a lot of websites less and more attention to the quality of site content, so the conversion rate of the site will be very low; even some websites may be bad for the quality of the content, and then affect the brand under the enterprise line.

According to the above mentioned content, summed up: the content of the site is very easy to attract the attention of search engines, so the content of the keyword, can not be too obvious. Therefore, the importance of site content is ready to create high-quality site content, for the site to win more users!

Source: Build Station China (www.jz286.com), reprint, please keep the source, thank you!