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The website keyword has the rank, the flow is also good, is the conversion rate is low, this is why? website optimization is not only ranked, traffic, our ultimate goal is conversion rate, site optimization to consider the details of the site optimization, improve the user experience. Website optimization starts from the detail, pays attention to the content, pays attention to the user experience. Today to share some of the website optimization details of the content, I hope to be useful.
The visual effect of the website
When the user comes to our website, to let users feel that our web page design beautiful, generous, visual effect is good, look will also be very comfortable, and then users will continue to need the content of his needs, we provide the content must be helpful to the user, otherwise it will not be able to stay users.
Second, the website page opens the window
Do you want to open the page in a new window or open it in this window? This depends on what the page is, we can not so the page is open in a new window, and can not all pages are open in this window. For example, the site's column page, the site's column page will have a lot of rich content to provide, when users click on this column is to see the article below the column, it is obvious to give up the current page, personally think you can use this window to open. Again, the content page, in the beginning of a content, we added an internal link, pointing to another page, so that the user read this article to leave or go directly away? Personally think that this need to use a new window to open, this page is reserved.
Third, the website visit speed
There's a Web site that's slow to open for 8 seconds. The principle is that if your site does not open within 8 seconds, then the user will have to shut down and look for another similar site, so remember this is a key factor, unless your site content is unique, so it is very important to choose a good space. Also often to reduce the weight of the page, such as removing unnecessary annotation code, CSS,JS are placed in the external file, the overall goal is to minimize file size, including HTML files, pictures and scripts. If you can reduce the total size of the file on the Web page below 30K.
Four, the website structure is clear
The website structure is clear, the level is distinct, not only is advantageous to search engine spider's crawling, also can be the user aspect to find oneself needs the content, thus has the goodwill to this website.
Five, the content page link adds
The first thing we need to know is that internal links are an explanation for users, content pages appear uncommon words, or the previous article mentioned words, all want to naturally add a link to the relevant page, so that users read an article feel himself next time to see a lot of knowledge, to improve our website PV also has a great help.
I remember reading a Lou blog article, his approach is that I write to a certain point, which I have written before, then I will give it a link, if users like, Nature will click. Reading this article at the same time I have probably opened four or five pages, after reading this article I continue to look at the page I just opened, it is difficult to imagine how many pages I will look at.
Site optimization has a lot of details to pay attention to, today asked you to share so many, hope that friends every day in the update content, hair outside the chain while not forgetting the site's own user experience, the user has come we must retain the user. This article is edited by http://www.jingzi120.com author, reprint Please specify, thank you.