Website domain name, space/server selection

Source: Internet
Author: User
Keywords Domain name search engine selection server website promotion best

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The enterprise website promotion needs to take the following several steps: 1. The choice of space domain name 2. Website Construction Services 3. Website Promotion Service 4. Post-maintenance from today we start to introduce a series of articles on corporate website promotion. Today we introduce the website domain name and the space server's choice first

A Marketing enterprise website promotion In addition to web design when to carry out the idea of optimization, site construction is the first choice of space domain name should be from the perspective of Search engine optimization from the point of view of the domain name and domain name choice.

Below we talk about the Enterprise website promotion How to make space and domain name choice:

The choice of website domain name

1, the domain name Registrar's choice: This is irrelevant actually hidden mystery, now many domain Name service providers are not enough standard today the company still exists tomorrow on the company's closure for the service by the wrangling, and some service providers registered domain name when the domain owner fill out their company information.

Recommendations: Choose to have a long time in the industry Word-of-mouth good service provider.

2, Domain name selection skills: The best choice of domain name easy to remember, from the point of view of search engine optimization, choose to register a domain name when the best inclusion of keywords, this is particularly evident in the English optimization. For example, to enter the word pen, observe the results you will find that most of the site in front of the domain name contains pen This keyword, this is not to say that the domain name does not contain keywords can not get a good ranking. The site's ranking is determined by many comprehensive factors, not by that one factor. We choose the domain name that contains the keyword to search engine optimization only benefit and harmless, we why not? All things have degrees, domain name selection best can contain keywords.

3, the application of the old domain name. Search engines like "seniority". Suppose a site and b site indicators are equal, but a site than B site for a long time, veteran, that a site ranking will be better than B site. I would like to remind you that the old domain name should not be easily thrown away, especially the high PR value of the domain name thrown away is a pity. For other reasons to use the new domain name, you can make the old domain to do 301 permanent redirect to the new domain name.

4, the new domain name to select the previous use of the domain name note:

Now many domain names just register, has actually been used by people, because some factors have been abandoned. Such a domain name needs to make clear before this domain name is due to the search engine penalty by the original domain name all the people give up. If it is then give up the domain name, because such a domain name site after the completion of the search engine will not be included. In this way, the site has no rankings, the promotion of corporate Web site is huge.

So how to judge before this domain name is used by people? On the search engine to see the name of the collection and reverse link. See whether the search engine has the relevant records of the domain name, figuring out what the domain name was before, if it is a garbage station. It is best to give up the domain name if the search engine searches out a record of zero. is the best.

Second, the website space, the server choice to the search engine optimization influence also very big

1, the choice of space to stabilize, open fast. If the site is not stable and often closed the situation, the rankings must have a negative impact. Think of if the search engine search out are not open the site, the user experience is not very bad.

2, space selection from the target search engine server near the best. Do not choose to have the punishment of the space, try to avoid and cheat sites on the same server. Because the search engine on the cheating site is susceptible to punishment.

3, do not use free space, the quality of free space is generally not high. From a side can also see that you do not attach importance to the site, or how even a little space costs are stingy?

4, the Foreign Trade website best uses the overseas space, the Chinese space website opens in the overseas speed will be affected. Some of the Web site in foreign countries to open the speed is very slow, customers do not have the patience to see the site can not meet the meeting immediately leave.

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