Website Optimization 3-year summary of the whole station optimization strategy and implementation

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

1, the channel URL problem

Now we all know the importance of the level two domain name, but some people or a little vague on this concept, from the Baidu question can be seen, I here a simple example, the use of the old channel URL is: http://www.***.net/web/ We believe that the channel URL should use the level two domain name: http://web.***.net/You can directly search for each of the included quantity, the details behind a lot better than the former. I am not a good seoer, but I am a professional SEO researcher.

2, page title

1, the title of each page concise refining, not more than 30 words.

2, the most important keywords in the title first, and so on.

3. No more than 3 core keywords per web page.

3, the construction of the site Directory

Now see that many sites are already HTML, but look at the next page path, good grades, such as: http://www.***.net/111/222/333/444.html This site path is too deep, if the weight of the general site, Search engine spiders will not collect so deep, suggest the path down.

4. Internal link structure

Add navigation links to all the pages in the channel to communicate with each other

(1), inside the page to increase the breadcrumbs navigation:

Connaught Network Studio: Website Production Technology > website Production Technology details >

(2), in the channel all pages add links to the query page, add back to the homepage and other links.

5. Picture optimization

The home page and all the inside pages have added to the query results page of the picture links, these pictures are linked to the actual query results of the content of the page to carry out the alt text design.

6, Web page display content optimization

(1), according to different content, the content by region or column to show, increase the number and weight of keywords.

(2), enter the information of the link anchor text based on the content of your site keyword to design.

7, the integration of resources

The use of their own resources, in the relevant forums, peer sites, information industry network, such as the release of information content in the Add your URL keyword link, the formation of your website core keywords as the theme of the connection group.

8. Wide range of links

In the website link extensive construction, we have adopted three kinds of tactics

(1) Links: Set the principle of link exchange, and in some High-quality website exchange links to enhance the weight of the site.

(2) Website cooperation: through the column cooperation, the advertisement position exchange, the cooperation link way and the small and Medium forum, the website to reach the link cooperation.

(3) Soft text promotion: In each related platform release soft, increase exposure and external links.

9. sitemap

The classification produces the XML format and the HTML format website map, the XML format website map submits to the Google to speed up the crawl to the webpage; HTML-formatted sitemap Accelerates Google's index of important pages.

10. Other details

Website contact information should be original, such as company profile, telephone number, name, etc. Do not have the content of the subject as JS or picture.

This article is original from The Connaught Network Http://www.13ww.net reprinted in the retention of this information.