When we entered an Internet information society, we suddenly found that the network has been inseparable. The network is composed of many factors, one of the most important element is the website. There are personal sites, corporate websites and so on.
Although everyone has a website, but why other people's Web site traffic is big? Search engine rankings by the front? and its own site is not passable? This involves website optimization. Can say a website optimization good and bad, directly can affect the development of the website. The following is the steps and methods of optimizing the website by the Beijing website optimization Company.
1: First Diagnostics website
Look at the nature of the site. Station or small station, industry stations or traffic stations. Analyze the key words involved. Web page code. Develop a set of optimization plan.
2: Modify Add keyword
The site does not have the flow or rankings are not ideal, to a large extent with the set of key words have a close relationship. Keyword to find the wrong or bad, the content of the site and the main body is not easy to grasp. Therefore, after the formulation of the plan, according to the content and subject of the site to modify keywords.
Generally speaking, a Web page can do the key words in three or so, then there are a lot of keywords how to do? We can spread the secondary words to the channel or the section page, the homepage to optimize the most difficult words. Must pay attention not intentionally to pile up the keyword, wants to do naturally.
3: Content and inner chain
has been saying that the content for the king, do not know how we understand? Baidu in the advice to the webmaster said very well: "Do not for search engines to do the station, the content of the site to do a good job, made evergreen tree." "First site to have high-quality content, the engine is like original, a large number of copies of content it is not cold drop."
After the content is done, the inner chain is also very important. First is the navigation as far as possible using text and keyword strokes text, preferably have bread cutting Guide (home-column-content), interspersed in the content link, of course, the connection should be appropriate, generally do not exceed three. Each connection should not be linked to the same page. Not only help spiders crawling, but also can communicate with each other PR value, improve the overall site. About the site to Baidu optimization can visit Beijing Baidu optimization.
4: External links
On the outside even a lot of articles are introduced in detail, how to increase the chain, to find effective high-quality links. Here we do not elaborate. The point to be explained is that the company is a long-term work, to continue to do. And each engine outside the chain of judgment is not the same, later we will teach you to each search engine to increase the external chain of methods.
5: Viewing Effects and improvements
After all the above work is done, I believe your website has changed. Traffic increased, ranking promoted. Of course this is not a day or two to see the effect of the normal words should be around one weeks. At this time we have to observe the effect of previous work, landing site statistics to view the data analysis antecedents, keywords, access to the page, leave the page, stay time and so on. Have time really helpless, see some open a few years of the site even a statistic did not put, stuffy! There are many statistical systems on the Internet, such as 51.la, CNZZ, Yahoo Statistics, Google statistics, etc.
Summary: Basically the website optimization is composed of these 5 parts, earnestly to do the station, take these 5 steps to do well, believe that your website has the qualitative leap.
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