Website Optimization FAQ Six: Keywords ranking why unstable

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SEO topic has a lot of, I also for their own station experience, simple to share some basic questions and answers, the front has talked about five aspects of the topic: "New station why not be included", "Why not update the site snapshot", "false original article why not be included", "why the site only included home", " Why the site is included in the amount of decline in the webmaster, to do a series of SEO optimization to the site is to make the position of the keyword ranking more forward, so that users can search the relevant phrases to see their site, but for SEO optimization, keyword ranking does not mean that the real success, Ranking up can only be described as the beginning of success, the real test of the success of the site is to see whether the keyword ranking is stable. In the forum many stationmaster response own website keyword to have the rank in the morning, the afternoon rank is missing. And for the instability of the keyword rankings, I think this is an unsuccessful optimization effect. Today, following the author to discuss the reasons for the instability of keyword rankings and solutions.

What are the reasons for the instability of keyword rankings?

1, Web site space or server is very unstable, keyword ranking can stabilize the first factor to determine the stability of the site space. Generally is not Zooey open space, just a month or two only appear once open space is not unstable, the way to judge the instability of space is often not open to be considered unstable.

2, the website on-line time is short, the Baidu is specially friendly to the new station, will take care of it accordingly.

3, the quality of the website content is uneven, many webmaster often ignore this point, just started to promote the ranking is always using the original high-quality, when the ranking reached the desired degree when it began to update through the collection, so that the quality of the article declined.

4, the chain is not stable, this is believed that we all know. Unstable outside the chain will let the keyword ranking followed by instability, roller-style outside the chain will affect the speed of the keyword rankings.

5, often modify the site important tags, such as the title of the site, keyword tags, the title of the page, the structure of the homepage will affect the keyword ranking.

6, links to the trouble, for this lead to keyword ranking instability is less, but there will be.

7, was surpassed by the competitor. This is understandable, the other side of the site keyword ranking beyond their own, the natural will fall.

8, the website security is not high. Many times the space not only to be stable but also to be safe, otherwise often hangs hangs the dark chain to others, hangs hangs the horse and so on, your keyword rank wants to stabilize all difficult ah, the serious keyword ranking disappears directly.

So what can we do to solve the problem of instability in the ranking of keywords?

1, guarantee the stability of the space, this is the most basic, a website whether normal operation to do optimization depends on the site's space is stable.

2, continuously increase the stability of the outer chain, the author here specially reminds me, what is stable, the individual thinks that the stable period at least can maintain the link validity in half a year, this only then is the stable outside chain, generally such as questions and answers platform, encyclopedia, the classification information, the soft text and so on constructs the outside chain is very stable.

3, to protect the quality of the site content, do not rise to the rank of the content of their quality requirements have been lax, whether the rankings are good or bad, must adhere to the most quality content to attract users, impress users, for the relevance is not strong, the title party, irrelevant, high repetition content as far as possible not to add to the site.

4, the treatment of bad links, even because the links lead to the ranking of unstable examples of few, but carefully for, or to timely treatment, and replace some of the quality and stability of the links to make up for this vacancy.

5, do not easily change the overall situation of the site, such as the title, keyword tags, description, interface structure, page layout and so do not change frequently, because by modifying these and lead to keyword ranking instability examples are very many.

6, improve the user experience of the website. The quality of the user experience is the key factor in determining the ranking, we want to maintain the stability of the ranking, then we need to fully improve the user experience, such as improving content, simplify the registration process, to increase the share of the reprint function, and often communicate with users is an effective way to improve the user experience.

7, reasonable increase in the site chain, for stability in addition to the stability of the chain, but also need to cooperate with the chain, remember to increase the inner chain need is natural rather than deliberately, otherwise the effect will be counterproductive.

Keyword ranking instability is not just a factor of the impact, after all, search cited keyword ranking is a combination of a variety of factors to analyze, then we solve this problem, the same need for all aspects, is the root cause and palliative solution. I remind again, keyword ranking is not only outside the chain will affect, other related factors will also affect the keyword ranking, so the webmaster needs to use a comprehensive perspective to analyze the reasons, find solutions. This article by the Breast Enhancement Product (www.fengxiong77.com) exclusive feeds, reprint please specify, thanks!