Website optimization Remember to omit unnecessary text as much as possible

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Krug usability The third law once said, "get rid of half the text on each page, and then remove the rest of the text," then the viewer will want to see your site.

There's a good saying. "Strong words are concise. There should be no extra text in the sentence, there should be no extra sentences in the paragraph. Similarly, there should be no extra lines on the painting, and there should be no spare parts on the machine.

When I look at the Web, I find that a lot of the text on the page is occupied because no one is going to read it. But because they are there, the extra text suggests that you might really need to read, which adds to the difficulty of reading.

The third law of Krug sounds excessive, but it is really necessary to look at the current Web site simplification, "removing the rest of the text by half" just to encourage people to be more assertive in doing so.

There are several benefits to removing text that no one will see:

1, can reduce the page noise

2, to make useful content more prominent

3, make the page shorter, so that users on each page can see more content at a glance, without having to scroll the screen.

These unnecessary words are grouped into two languages: one is the welcome word, the other is the instructions, which is like chatting, the content does not matter, is mainly a social means, but most web users do not have time to chat, they like to direct. You can and should try to reduce the number of welcome words as much as you can, because they have no effect but to occupy the place. There is indicative text, such as the following is the indicative text of a website:

The following questionnaire is used to provide us with information to help us improve our website and to make it more relevant to your needs. Please choose your answer from the Drop-down box below and the radio button below. It takes only a minutes of time to fill out this questionnaire. At the bottom of the table, you can choose whether to leave your name, address, and phone number. If you leave your name and phone number, we may contact you in the future for an improved site investigation. If you have questions or comments need to reply, please contact customer service.

Changes can then be changed to:

Please answer the following questions to help us improve the website, it will take you only two or three minutes.

Note: If you have questions or comments need to reply, please contact customer service.

Source: Guangxi Lao Wu SEO Training

Address: http://www.gxseo.org

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