Website optimization should start from scratch

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Since coming to this company, I continue to learn the site optimization, promotion and other knowledge, so also set the goal of the struggle is to go through their own efforts to become professionals in this regard.

However, my current company is not a network company, is a corporate management consulting company, so that there is no promotion of their own cultural heritage, can only own stones. Mister on the company's Web site ranking requirements are very high, they did Baidu bidding rankings, 2 account one months of the cost of about 2000, before I come, pay the key words are compared to the front, but the ranking of Baidu Snapshot is more, and Baidu snapshot of the industry has a competitor is the first, which makes the boss very uncomfortable, In my third week, Mister and I talked about this problem, I decided to go through their own efforts to let the company's website in Baidu snapshot ranking upgrade.

I have carefully analyzed the site, the structure is old, table layout, the page set up very unreasonable, fortunately, the competitor's website in this area also has a lot of problems, in view of the sensitivity of Baidu, I dare not to the site has too much change, layout, unnecessary table, especially the keyword, began to set up very unreasonable, I looked at the top competitor's keyword selection, refine, and add my own understanding of the product and product searcher's guess, is to stand in the user's position to consider if they need this product how to choose the keyword to search, after the effort, I look forward to a good result, The first thing to go to work every day is in Baidu search for hot keywords, but, Baidu seems deliberately in my patience, has been no improvement, is not the other place yet? Because of the particularity of the industry, the website update is very slow, on this point that everyone does not prevail, I rule out this. Also want to use SEO mass, but afraid of being Baidu K off, so can only wait for keyword, description and so on.

Number 25th morning, as usual, I went to work after the first job, search in Baidu a few keywords, let me be surprised that the part has leapt to Baidu snapshot first, that joy, not to mention, now think, site optimization methods A lot of people want to go through their own efforts to get a good ranking, I said, Website update is absolutely kingly, however, regardless of what to do everything to do from the beginning, then, you have to optimize, promote the site, from head to do it!

Finally, I wish you all success!