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Written in front: in order to let our novice webmaster have a complete optimization idea, open Minin special for you to write the "108-style" set of rice website optimization series of articles to help novice webmaster better site construction and optimization, then today came to our website Optimization strategy: Register domain name need to know. Our first thing to build the site is to register a domain name, we have many SEO on the registered domain name some misunderstanding, open minin here for everyone to sum up our domain name in the registration of some considerations:
The choice of a domain name service provider
When we register the domain name, we should choose the reliable domain name provider. The General small Company we do not choose, because these small companies are generally some large companies agents, in the future domain name transfer, renewals, management services are far from the large company's services well. Here are listed in China's relatively large number of domain name service providers to choose: New network, million nets, Huaxia name network, easy name nets, love name nets and so on.
If there is a special reason to want to register a domain name abroad, such as some special suffix of the domain name is not registered in the country. We also provide a few well-known foreign domain name registrars information: godaddy.com,name.com,enom.com,ipower.com,domainsite.com, etc. are optional, if necessary can go to the relevant site registration domain name.
Select the domain name business also to take into account the domain name transactions, domain name transfer, domain name renewals and other factors to consider after the selection of domain Name service providers.
The choice of two domain suffix
What suffix do we choose when registering the domain name? Common domain names are:. com,.net,.org,.cn and so on, so that we can not choose, then we analyze the meaning of each suffix to facilitate the choice. In general, we recommend using the. com domain name for general use, regardless of the stability or value of the highest. Can register a COM domain name we generally choose COM, then if you want to register the COM domain name has been registered, you can consider. NET, you can consider the other suffix. For example, to do film-related can use TV domain name, mobile phone-related with Mobi and so on. Some free domain names, such as INFO,TK, are not recommended for use when they are used to make garbage stations when they are released. CN suffix does not recommend the domain name, due to state control, there are many restrictions, not as convenient as other domain names.
Domain name Suffix Selection Summary: We give priority to. com's domain name,. NET can also be considered, some other more specific domain names, registration costs are not the same, the specific price you can choose according to their own needs.
Three domain name concise easy to remember
We register the main requirements of the domain name is: simple and easy to remember, such as 58.com,net.cn,b2b.cn, g.cn and so on, are short easy to remember as the first consideration. We also need to pay attention to this when registering the domain name, let our user remember our domain name, next visit can enter the website directly, instead of go to other website.
Four domain name correlation consideration
We register the domain name, considering the factors of SEO, generally think that the domain name if the same as the keywords English or Chinese pinyin will have the innate advantage. According to our observation, Google for this "congenital advantage" to give a higher weight, and Baidu relatively low some, such as we do SEO, if the domain name contains SEO will let the search engine that our site content may be related to SEO, and thus get extra weight. Based on the user's consideration is also the case, we see that the SEO will be associated with this site may be done to optimize the site, the more typical is b2b.cn,ename.cn,seo.com.cn and so on, we see the domain name will know what kind of site. Again for example our website www.0717seo.net, that contains the seo,0717 is also the area code of Yichang, have certain correlation. But we also can not too tangled domain name correlation, assumes our domain name is sousuoyingqingyouhua.com to appear very laughable. In addition, according to observation, if you choose the first letter of pinyin as a domain name for SEO does not have a particularly obvious effect, such as ssyqyh.com, Baidu is not the first letter of the way to determine the relevant. So the relevance we can meet not to ask, do not have too rigid.
Five domain names are punished
This has always been a novice webmaster special concerns, if our site due to a search engine penalty for the domain name and lead to the difficulty of site optimization, we think is not worthwhile, then how do we judge a domain name has been punished? We can use the following means to identify:
1, the use of site command and link and domain command query, if included as 0, but link and domain have data, it is likely to be punished by the domain name.
2, with Waybackmachine query (achive.org). In the Waybackmachine Web site, enter the site to query the domain name, you can get a list of results in the list, each date corresponds to the site's cache page, by analyzing the residual information of these cached pages to determine whether the site has been punished suspicion.
3, the use of the Chinese web Information Museum (infomall.cn/) query. There will be a history of domain names, based on which you can see if the domain name is penalized.
Six price reference for the domain name
Because the different suffix of the domain price is not the same, we are in the new registration time. com's. NET Domain name registration fees and renewals are basically around 60 yuan, here is a small skill to tell you that we can register the domain name in the easy to buy a "gold investors", TB has sold, a number 10 yuan , you can get a one-month gold medal investor qualification, if a one-time registration domain name many words or very value. Some of the more specific domain names such as. info,.tv.cc.co and other domestic registration fees are relatively high, you can consider foreign service providers there to register, the price will be much cheaper.
Seven domain name resolution and management
Domain name in the registration of the management is also a factor can not be ignored, we require independent management Authority, transfer convenience, DNS service stability, fast resolution, support forwarding and so on.
Then according to some of the above explanations, I believe that we have their own domain name to register their own choice, in short, the domain name is for the website service, is the first card of our website. So in my next article, I will show you the "website optimization strategy bis: Buy domain name need to know", welcome everyone attention.
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