Website optimization urgently needs to build true and credible

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The internet has too many true and false, the search market as the most true portrayal of the Internet, seoer as the search market to search for the creator and defender, to create a true and credible website is the most basic moral standards.

Whether it's Baidu or Google, whether it is Google's panda, Penguin or Baidu June's algorithm continues to change, are reflected in the fact that the search market environment needs further cleaning, especially the domestic Baidu's cleaning a bit more intense, Google because the main or take the international route to most of the domestic site almost not. Of course, the contents of the cleaning also basically includes the following three major parts: the Web site readable content cleaning, the site of the entire structure of the high degree of duplication of cleaning, the site's outside the chain recommended link cleaning. Let's take a look at these three considerations as a seoer.

First, the website readable content cleaning

Website readable content of the cleaning, we all know that Baidu is basically cleaning the site's collection and self and internal and external duplication of content. Baidu June algorithm has been updated since we all know that a lot of web sites can be said to have been a great fluctuation, this is the root cause of the site's own internal page duplication, this performance in many pages of the theme although changed, but the Search engine index page after the filtered text results displayed similar high. This and the search engine wants a URL link page to create a unique topic page is a paradox. There is also the content of the site and search engine index database content repeated high. I think these are a lot of sites included in the direct cause of the cleaning.

A page to do their own characteristics, as far as possible and external content is less repetitive to allow search engines to recognize the content of the site, cattle fish has always thought that the page's unique, exclusive, authoritative basis is the page ranking search results list page premise, need to avoid! Creating authentic authentic Web content can add points to your site.

Second, the website of the whole site structure of the high degree of duplication of cleaning

Site structure of the high degree of duplication of cleaning in fact, this is mainly now the software market of cabbage, each seoer know now a website you just go online when an open source program, their own change is basically a can let users browse the site, Perhaps the formal structure of this cost-free web site to create a search market can be no exaggeration to say that basically 30% is the site structure of highly repetitive sites, especially now a lot of web production company's cabbage prices, can be said that basically out of the site by the search engine index after the structure is exactly the same, Search engine is just a program, the special recognition site is only filtered text structure, HTML tags, I think this situation in many medical site group is particularly obvious, I think this is the Baidu June algorithm cleaning site category.

As a company's website, the site's production itself or to have cost, not only to match their own corporate network culture, the user's browsing experience, if only 0 of the cost of the site production I do not know whether it can reflect these content, but also for search engines that is repetitive, structural duplication. Creating authentic, trusted websites can add points to your site.

Third, the site's outside the chain recommended the cleaning of links

The site's outside the chain of recommended cleaning, the chain has been a lot of seoer daily compared to one of the lessons, a lot of seoer actually know how to do is not necessarily good, software mass certainly harmful adverse, but sometimes they are not themselves and for it. There is no saying that good, people in rivers and lakes, involuntarily. Outside the chain as a Web site's external actuator, the role of the spider and the user's guidance, the page's authoritative voting, page weight transmission. But many of the Web site's external chain of influence is very raspberry, motionless is tens of thousands of, hundreds of thousands of. Point to see a large part of the search engine is defined as garbage outside the chain, such a website Baidu does not clean who you clean.

The website optimizes the chain to do each seoer or must have the plan, has the classification. Blog class, Forum class, webmaster class, social media class. Each direction or must do external links used in the blade, to create a true and credible outside the chain can give your site bonus points.

True credibility can be said that the search market site to settle down the fundamental, many successful businessmen are not always like to talk about the success of sincerity? Our site should be sincere to search the user's sincerity, true and credible sincerity.

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