Website optimization You should know a few questions

Source: Internet
Author: User
Keywords Search engine website optimization

SEO's main work is by understanding how various search engines crawl Internet pages, how to index and how to determine their ranking of a particular keyword search results, and other technologies to optimize the Web page, so that it can improve search engine rankings, so as to improve the number of site visits, The technology that ultimately promotes the site's ability to sell or advertise.

Search is the most frequently used network behavior other than e-mail. Searching for information through search engines is the main means for netizens to find information and resources on the internet today. Search engine marketing has become the most important part of network marketing. How to make their site by the main search engine included, and then get a higher ranking, the site builders have racked their brains to the topic.

In foreign countries, SEO launched earlier, those specialized in SEO technology is Google called "Search Engine optimizers", referred to as Seos. As Google is currently the world's largest search engine provider, so Google has become the world's main seos research on the image, for this Google lawsuit site specifically has a page to introduce SEO, and show Google's attitude to SEO.

Search engine optimization is such a technology, that is, follow the search engine science and comprehensive theoretical mechanism, the site structure, Web language and the interactive diplomatic strategy between the site planning and deployment to explore the greatest potential of the site to make it in the search engine has a strong natural ranking competitive advantage, In order to promote the enterprise online sales and strengthen network brand play a role.

1, what kind of page will be Google into the omitted results?

On the last page of Google search results, you will be prompted with the following: To provide the most relevant results, we have omitted a similar entry with the displayed n. If the questioner is concerned about the topic of the Google search results supplement, then the question is not a problem. The impact of a similar "supplemental" phenomenon persisted in August 2007, when Google cancelled the tagging of its search results for supplementary materials. To get a discussion on supplemental materials, you can search Google for "Google supplements."

Tips from Google to omit results: increase the content of text information between the site of the Difference (page title unique, the article as far as possible original, paragraph length, etc.), reduce the page page of the auxiliary content (generally refers to advertising information, tail copyright information, etc.) on the core content (mainly refers to the text of the article) interference. Of course, the need for continuous link building (both outside and inside the chain).

2, Google's attitude to the station group is how, will carry out large-scale punishment?

About Google to the station group attitude, this you have to send an email to ask Google. We can see these types of stations: Know CBS Interactive, its station group is very scary (according to incomplete statistics, the number of sites at least 30), they include CNET, Download.com, MP3. COM and zhongguancun, and so on, each of their stations in their own industry has a huge impact, and some personal webmaster, the site is also a lot of hands, and some people even have more than 100 sites, and these sites are most of the content is collected or reproduced. In both cases, the latter are more likely to be punished on a large scale.

What is the purpose of our station group? By the way, it is to provide valuable information to visitors. If your energy and financial permission, according to the specific needs of users, can be targeted to establish multiple sites. However, after the establishment of the site, the need for continuous maintenance, update valuable content, to win users and so on. Faced with such a station group, I think Google is not a hand.

3, the level two domain name is down to affect the main domain name or other domain name?

This depends. A two-level domain name site is down the right, it should be the site has taken not to be approved by the search engine optimization methods or text content with the relevant laws, if the other two-level domain name site and the main domain name site is also the nature of the site, will also be lowered right. If other sites under this domain name meet the search quality requirements, it should be peaceful. Of course, we have also seen many cases of miscalculation, in which influential large sites are more secure than small sites.

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