Website Product search bidding and manual optimization

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

June 2011 I from a farming to study website promotion, in fact, I do not want to learn to promote the site, but in order to work or to learn, now nearly a year, basically rely on their own to explore the mysteries. It can be said that the layman is similar. But in their own optimized site effect is still good. Because of their own optimization of the site is a new station, the company led the site to do Google and Baidu bidding rankings. From the bidding rankings and optimization I have a few experience, do not know correct, please webmaster advice.

First, the site's normal optimization maintenance, such as the original soft text on the site, plus links, other sites on the hair outside the chain, and so on, are learning while doing; the site sometimes for a variety of reasons, or prone to problems, you need to maintain the background.

Second, the Product keyword bidding rankings, first of all to help you do the bidding ranking agents will be your site products and related words as a keyword to bid for promotion, single from the bid to promote, Google is not really as fast as Baidu, in the Google bid rankings for several months did not have a number of telephone counseling, and Baidu just on the last few years, There are a few phone calls every day, and second you find that Google or Baidu they help you choose a lot of keywords are to promote their own meaningless words, they aim to pay attention to more pay click on the increase rather than focus on accurate customer clicks; Finally, Baidu keyword Click links are a lot of your product page ( Second-level page, rather than the home page or detailed product pages, the degree of optimization of the site is not very important.

Third, there is a bidding rankings do not feel the need to do something? Wrong, it is because of the keyword to pay, you will be more brain. I do this: 1, adjust the ranking keyword, remove keywords that are not very accurate, and add more accurate keywords, while paying attention to the changes in the clicks of these keywords; 2, each key word click link to the home page (if it is a precision customer will be through the first page to the product pages to find related products), This will significantly improve Baidu home page traffic to enhance the site Baidu weight, can also optimize the first page of this keyword snapshot ranking; 3, increase the index to promote the promotion of the key words click Fee, so that accurate customers can quickly find our company information.

Iv. increase the intensity of the key words with lower optimization index, let manual optimization and bidding optimization at the same time (you will find that a lot of keyword index does not affect the price of bidding), so not long after a lot of keywords Baidu snapshot to the home page, and some still ranked first, when the keyword snapshot in the home page more stable, You can then withdraw from the paid bidding rankings. The bidding rankings and the combination of manual optimization rankings, the overall site optimization effect is good, Baidu bid cost from the previous 50 yuan per day to the present 20 a few yuan effect is good.

In short, if your site in the bidding rankings, can be combined with manual optimization, that is, improve the quality of the site and reduce the price of the bid, so that the bidding rankings and manual optimization mutually mutual, this article from Chengdu and the source office furniture Network (http://www.cdhyjj.com/), if the same is purely coincidental, If there are different views can be contacted in the next, common discussion.