"Website profit Trading theory" of the success of Life network of the Magic

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Local forum's operating profit has always been a difficult point, many local forums after several years of development can not expand the effectiveness of profit points, the difficulty has become a large number of local forum webmaster important issues. After some successful operation of the local forum analysis, the author came up with an important profit thinking, that the local forum should firmly grasp the business and user transactions, more conducive to the success of local forum operations. This article stands a row from the website profit transaction theory angle, analyzes under the proud Life Network operation successful experience.

One, the promotion merchant and the user the commodity or the service transaction is the local forum operation key.

The author had a few years ago to know the proud life net, at that time think it is only a forum with Discuz forum program, using the default template of Discuz, and some local forum of the fancy, show very simple and unadorned. After several years of development, the proud Life Network has now become one of the largest local communities in Wuhan, has fully realized the operation of the company. The founder of the Proud Life Network is a female webmaster, is completely from the personal stationmaster start, insists the operation becomes the company's boss, has to be admirable. Serious analysis under the happy Life Network of the plate, we are not difficult to find its operational thinking is not complex, the core of the operation of the thinking is tightly grasp the Wuhan merchants and users of the transaction, to help businesses sell goods or services, so that businesses get more profits. At the same time, to meet the general needs of Wuhan residents consumption. Whether it is for women's consumption, or for the consumption of men, or group buying, and can promote business and user transactions between, has become a proud life network operation Focus. Of course, the local forum in the early days of operation, as far as possible to the local consumer market, to promote business and user transactions between the more realistic, avoid all-inclusive, from the point and face should be our operating ideas. Proud Life Network has always adhered to promote business and users between the commodity or service transactions for the operation of the core, and the Web site profit trading theory proposed by the transaction construction as the core of the site operation of the idea is the same.

Second, business and user transactions can continuously contribute to the Web site profits.

The Proud life net can advertise at the bridgehead of the Wuhan Bridge, has already explained fully the proud life net is a very high profit level local community. The reason that it can realize the profit is that it has promoted the transaction of Wuhan Merchant and the citizen fully, the merchant and the user take it as the channel to satisfy their own profit demand and consumption demand. Coupled with the success of the life of the network line and the combination of the operation mode, the business and the user closely linked together, the consumer market scale becomes more and more large, the site's trading channel function to show that the profit has become inevitable. For example: The happy life Net buys, the fashion, the real estate, the decoration and so on, all become the merchant's gathering place, each kind of transaction type all in the proud life net frequent occurrence, has brought the huge profit for it. With the expansion of business and user scale, proud Life Network also launched a variety of consumer business Certification plate, the certification of businesses need to pay a certain fee, but also for the operation of the proud life to provide financial support to make its overall development healthier and more sustainable. Trading can bring profits, whether it is a direct transaction, or a possibility of trading, can provide us with the basic conditions of profit, which is the Web site profit trading theory has been repeatedly elaborated. The best example of a website's profit-trading theory is that it promotes profits between businesses and users.

Third, business and user transactions can continuously create value for the site content.

Proud of the current network of posts has reached more than 30 million, such a large number of related themes with Wuhan, so that Wuhan consumers no matter what to search, can be found in the proud life of the relevant posts, on the one hand, greatly improved the brand of the Proud Life Network, on the other hand, Attract more businesses and users to enter the network of happy life exchanges and transactions. Happy Life Network at first for the female consumer market operation, attracted a large number of female users, through the founder's continuous efforts to effectively promote the business of publishing goods or service information, users continue to communicate and discuss shopping experience, the value of the forum has been unprecedented growth. Today's proud Life network has become a frequent transaction, the value of the transaction is growing, the user exchange atmosphere of the local community. And all this not only let the proud life net to obtain the profit and realize the profit, more let the proud life net has the Wuhan living consumer community's brand, has deepened the merchant and the user's innermost feelings. Trading can promote the sale of goods or service information to businesses that want to profit. To promote users to release various types of demand information, all of this will be the site to create countless value content, promote the value of the site, and constantly meet the needs of businesses and users, to achieve the great development of the site and the great prosperity, this is the website of profit-trading theory to emphasize " Transaction can promote the user to create the value content of the website "important idea.

Although the local forum is a relatively difficult to operate and difficult to profit the type of Web site, but, as long as we are good at analyzing and summarizing those successful local forum operation mode, learn from and grasp the essence of operation, we will be able to realize the operation of the idea and operation mode of a breakthrough, to achieve the site Stand a row of forums to actively explore new ways to profit from the site, and webmasters grow together. Trading should be at the heart of our web site, and trading can create value for users, and trading can bring us profits. Try to move on, stationmaster.

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