Website promotion should be content-oriented

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

As for China, with the rapid development of the Internet, a variety of web sites, full of people's eyes. Almost every enterprise, big or small, has a network card; Almost every government agency has its own way of preaching on the web; and the endless grassroots stationmaster, painstakingly, courage; , even if you are not one stop long, then you are always in charge of two or three space, four or five blog is not? For a time, the site is lined up, a great Shan of potential. Do not engage in family planning, also do not advocate prenatal and postnatal, so a lot of web sites can only degenerate into a garbage station, forgotten in the tip of the iceberg. Fortunately there is a call search engine things, save a group of endangered sites, imagine without it, the promotion of the website can only be rich people's game, the masses can when the first? So here, we want to thank Google, Baidu, Yahoo, MSN and so on, they have drawn an equal starting line, Let us have been the hope of attention, of course, now this line is stained by money, it is not so equal, but after all still left chance!

When we do the website, everyone has a purpose, and it is quite clear, is to let more people know, understand (enterprises, institutions, individuals) or promote the image (enterprises, institutions) or publish information (enterprises, institutions) and then is to amuse themselves. We may be a long-term image of the site, perhaps only a short-term promotional site, either, we are yearning to be able to get a high volume of browsing, perhaps this is not the original purpose of the site, but really thirsty, very eager. Some E-commerce sites cry out: What we want is an effective conversion rate! Fart, not a large number of browsing the base, turn dead you are not a few.

How can you build up your popularity and increase your browsing volume? Put aside the website to promote some methods, we all know that the content! We are talking about the amount of browsing here, emphasize a little, to talk about the rate, so we want to IP access, PV, UV combined analysis, The higher or higher the PV indicates that the content of the website really attracts the user, If you do not have a large number of visits are also one-time. So we should emphasize the importance of the content when we do the website planning, the excellent content is the website often wins the good prescription, also also is the secret ingredient. Website promotion break Apart the number of fingers also on so several methods, you will be others, there is nothing to show off, the real king to have other people do not have the planning and realization ability , at that time, you are easy to become the boss of the industry, browsing the amount of small is difficult. For example, Ctrip, that a set of processes down, defy, there is such a user-friendly system placed there, do not believe you do not look back, and then a little promotion on everything.

Today, the website product competition is very intense, among the competitors, who has more innovative products to attract users, who in the market on the opportunity to occupy, sometimes, beyond the more difficult than innovation, in product innovation, in terms of the Internet, to consider a number of factors, first, there is demand to create, Discovering demand requires leadership vision and understanding of the user. such as Ali's Alipay, Ma Yun has long been clear that the solution of the flow of funds is a key link in the development of E-commerce, the facts proved his judgment, now online transaction payment method is most respected is not Alipay. From the user's point of view to find the problem, the demand is also Ma's consistent style, each Ali software , he has to meet the user's convenience for the purpose, when he was in trouble on his own test, he threw it away without hesitation, because he believed that the client would be in trouble. Second, the innovation of the product should be put into a large environment to detect, for example, to do a site to publish instant messages, such as train timetable/discount information Television program notice and other kinds of consultation. Doing this kind of web site seems like a convenient door to people, perhaps there is room for development, but do not forget the big environment, all the search engines in the near future will have a change, is the use of new technologies to make their own list of real-time information. As mentioned in the various inquiries, as long as the search engine directly search, you can display in a page, No longer have to click from the list of the Web page after the query, for this reason, nothing but the above mentioned website in the promotion of a huge barrier, search engines more convenient, more and more intelligent, so your innovation best to circumvent their development direction, do not do Ishing action.

In short, the content for the most, supplemented by the optimization and promotion, grasp innovative ideas and opportunities. In time, your site will stand out in the crowd, soar.