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1. Related websites. The basic idea of promotion strategy is worth to learn from, so long as in the actual application the relation between the related website is used rationally, do not make it become the tool of the false website traffic. The role of the associated Web site in three aspects: increase in search engine retrieval results by the user found opportunities, easy to focus on the promotion of individual products, links between linked sites.
2, using E-books as a network marketing tool. E-book is a user on the Internet often query the content of the information, valuable e-books can obtain the attention of users, this feature also determines the E-book for users with greater appeal.
3, viral marketing. As an effective way of website promotion, viral marketing can have many different forms. The promotion of the Times marketing case is the electronic book as a viral marketing tool, the promotion process is the most important work is the ebook content translation, annotation and e-book production, when these basic tasks are completed, almost no more resources to do further promotion.
4, the use of external information resources to increase the content of the site. The way to add content to your site is to consider adding content from two sources within and outside the site. "Borrow other website information" to promote, still need to rely on the search engine, so strictly speaking, this is still a specific application form of search engine promotion method.
5, the use of existing resources to increase the content of the site. We can often see some of the homepage of the Enterprise website, out of some pictures or flash animation, very little text information, or even no text information, in the Site page, some content is too simple, and may be difficult to find search engines in the form of dynamic Web forms, for such problems, The site can be properly packaged, optimized and expanded to increase the number of Web pages and improve the "exposure rate" effect. One more page, as long as the inclusion of valid keywords, then in the search results in a more than a user to find the opportunity, from this perspective, content-rich sites in the promotion of more advantages, but in fact, not every site has a lot of content, especially the content of interest to users, it appears that the content is poor, This situation is particularly prevalent on many small and medium-sized websites, as if there is nothing more to release than company profiles and product profiles. In fact, as long as the intention to study, there will always be some way to improve the situation, so that the content of the site to increase, so as "more" to gain advantage.
6, use the site rating and ranking. As a means of brand promotion, the traditional industry rankings are also widely recognized by enterprises, such as a variety of product quality evaluation, market share, well-known trademark rating and so on. This can expand the site's visibility, attract new users, improve credibility.
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