Website Revision Notice: Website content mobile Basic analysis

Source: Internet
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For some want to do Web site revision webmaster, the most important task is to move the content of the site, if the site changes after no change content, the site may be a devastating blow, so webmaster in the site revision this piece must pay attention to the content of the move. What is the content of the site moving? As the name suggests, the movement of the content of the site refers to the content of a URL that was once transferred to another URL, such as the content on the http://www.a.com/1.html page transferred to the http://www.a.cm/a/1.html page. The goal is also very well understood, primarily to ensure that users and search engines that want to access 1.html can quickly get content on the new location/a/1.html. Of course, if you want to move from one location to another, the premise is that the webmaster must properly implement 301 permanent redirection, otherwise the link to the old URL will stop providing value for the search engine rankings for that content.

First to the webmaster said a mobile content of the golden rule: whenever you redirect users and search engines to the location, search engines must see the 301HTTP status code. The main point here is that the 301HTTP state will cause the search engine to transfer the value of any link on the original page to the new page, and quickly delete the index of the old URL. Believe that the webmaster is good at doing optimization also know that the weight of the link is a valuable asset, so the webmaster must ensure that every site revision use 301 redirect. If the search engine does not see the 301HTTP status code, the search engine may not be able to transfer the value of the original page content to the new page. Therefore, when your site in the revision, anyway, use 301 Redirect to do content movement. The following is from the A5 marketing team to communicate with the majority of webmaster basic knowledge of the move, I hope to help some need to do site revision webmaster.

The movement of mass content

If the webmaster changes the site caused a lot of content to move, set 301 redirect may be difficult, for example, when you modify the domain name, the site's architecture is the same, all content on the site will also be transferred to the new URL. This is a bigger challenge because you might want to set up a separate 301 redirect for each page in your site.

Like what:

Http://www.a.com/1.html to Http://www.b.com/1.html

Http://www.a.com/2.html to Http://www.b.com/2.html

Http://www.a.com/3.html to Http://www.b.com/3.html

.......

.......

Http://www.a.com/1000.html to Http://www.b.com/1000.html

In some systems, these redirects need to be set one at a time, so this is a painful process, imagine a Web site with 1 million web pages. Of course, now the technology has been completely solved, webmaster can through the Apache Server Apache_mod_rewrite module capabilities, The module can use two lines of code to perform the redirection of the old domain name to the same URL as the new domain name, as follows:

  

The above code preferred WWW version is the canonical URL, or you can specify a non-www as the canonical URL. This is a great feature if the site has many pages and is planning to move the old domain to a new domain. Of course, you can also use this scalable method for other large-scale content transfer, and specific instructions need to be based on the nature of the content moved.

Ii. Planning Content Movement

The first stage in the redesign of my station is to identify what will be moved to, which content will be completely removed, webmasters must first understand this information, so that you can also easily tell you need to redirect which URLs to the new location, so you have to get the full map of the URL to start, It may not be that simple for some sites. However, there are a number of tools available to help simplify the work, and here are some good ways to do it:

First, extract a list of URLs from the Web server's log files and Web site schema documents

Second, if you think your XML sitemap is complete, you can get a list from that file

Third, using some free crawling tools, now many of these tools online

These methods can help the webmaster to collect the list of URLs, and then the webmaster to mark these URLs need to redirect the page, here is a small way, that is, in a datasheet to list the old URLs and new URLs, such as:

Old url:http://www.a.com/1.html New url:http://www.b.com/1.html

Old url:http://www.a.com/2.html New url:http://www.b.com/2.html

Old url:http://www.a.com/3.html New url:http://www.b.com/3.html

If the webmaster wants to do a lot of URL redirection, you can use the following methods:

Old url:http://www.a.com/1*.html New url:http://www.b.com/2*.html

If you want to fully map all of the content to move, you can do this by:

Move individual pages:

Old url:http://www.a.com/1.html New url:http://www.b.com/1.html

Old url:http://www.a.com/2.html New url:http://www.b.com/2.html

Old url:http://www.a.com/3.html New url:http://www.b.com/3.html

Large-scale page movement:

Old url:http://www.a.com/a/*.html New url:http://www.b.com/a/*.html

Old url:http://www.a.com/1*.html New url:http://www.b.com/1*.html

The goal is to effectively provide a mapping of content movement for the webmaster, and note that the above method should include all URLs that need to be changed, such as downloading content, such as PDF files, PPT, flash, multimedia or anything else that needs to be moved.

In general, the important SEO goal during content transfer is to keep the link weights and traffic from the old URLs as much as possible, while providing the best user experience for users browsing the old URLs.

Iii. Content Movement Expectations

When the content is moved to a new location, the biggest drawback is that the search engine is not necessarily able to adapt to these moves immediately, many sites in the large-scale content of the move after the temporary loss of rank, to be in a certain period of time to recover, so many webmasters will also ask, how long can you get the rankings and traffic? Of course, Depending on the specific circumstances, the length of time involved in a number of reasons, the following are part of the reason:

First, the size and complexity of the site

The larger and more complex the site, the longer it can take.

Second, move to complexity

If the site is fundamentally reconstructed, the search engine may take longer to adapt to the new structure.

Third, the authority of the website

The higher the site authority the search engine deems, the quicker it can be handled, and the more often it is crawling speed. For example, A5 Trading forum speed is very fast, through Baidu Webmaster tools after the revision weight transfer to 6.

Four, add a new link to the new page

Getting a link to a new URL, or changing a link to a previous URL that points to a new URL, can help speed up the process.

If the webmaster want to transfer a new domain, recommend the use of Baidu Webmaster revision tools, before use to do all the preparation, and then directly to Baidu Webmaster Tools on the revision.

Written at the end:

Website content movement is very important a knowledge point, so if the website wants to go to the large-scale revision or the individual page change, may through this content carries on the revision, certainly, if wants to achieve the perfect change still has to pass the Baidu Webmaster Revision tool.

A5 Marketing Website SEO diagnostics (www.admin5.cn/seo/zhenduan/) service, provide the most professional SEO advice, help you create a (Baidu search and users like the site), to ensure that 100% increase the weight of the site, invalid full refund. Customer service qq:800017899. Please pay attention to A5 marketing micro-letter: A5yingxiao receive the latest Baidu, SEO, marketing and other information. SEO, electric business, marketing, promotion, micro-letter Exchange Group: 134413448 Welcome to join.

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