Website SEO key two points original and outside the chain

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

SEO is search engine optimization, refers to through the optimization of content, so that the website to the full text search engine friendly, so as to help the full text search engine Spider program to find the best content of the Web page, thereby improving the site search results in the natural rankings. From the concept we can see, do SEO, the most core or content optimization, Content-page-site, gradually form a whole optimization results, and finally achieve the desired goal. Recently, we all talk about, Baidu and Google ranking algorithm more and more complex, so many webmaster can not touch. In fact, these are only for the people who want to take shortcuts, they just want to find algorithm rules, but to optimize the rankings, such as only for Search engine bridge page, etc., this practice has been not the search engine's favorite. There is a good saying: quo. It is more complex search engine algorithms, rules, there are always some core things will not change. The following three points are some of the major search engines will be looking at things:

I. Unique content

Unique or original content, not only search engines like, visitors also like. Of course, visitors like the site, search engine more unreasonable will not like it. So it is important and necessary to do a good job of the content of Web pages. So, how do you do that? Here are a few lessons to learn from:

1, adhere to the soft writing. But this requires that the writer himself to the site industry has a certain degree of familiarity and understanding, but also have good writing skills. Of course, soft writing is no longer more refined, you have to do more, but the original content can not be produced in a short time. So search engines are not demanding that your site need a lot of original articles every day. In general, 2 or 3 articles per day are refined enough to optimize the site. It is also important to do a good job in the link between the pages of the article.

2. Recruit. This approach is a lot of the capital of the website favorite use. In fact, if not a large-scale recruitment of part-time writers, general small and medium-sized websites can also use this method. If you are not familiar with the industry, it is almost impossible to write original articles every day, this time can be released some of the mission, or recruit some part-time college students to write content.

3. False originality under the last resort. False original, in fact, I do not recommend, so I also said that this is the only way to reluctantly. You have no good literary talent, pockets and not much money, it is only their own false original. But one thing to explain first, even if it is false original, also requires you to have more than 50% original degree. In short, I want to say is, good lianbi head.

Second, high-quality outside the chain construction

The site outside the chain is the cornerstone of search engine rankings. So how to build strong outside the chain of resources? There are three ways to do this:

1, soft wen, or soft. This is back to what I started to say SEO optimization of the core-content. The content is the king, it's true! The fine soft article's function is very formidable, if can in a big portal or the large-scale industry portal website publishes a soft article, then the reprint certainly many. The chain of the big station is valuable, the weight is high, as long as can get dozens of outside chain to ascend rank of very advantageous. So write the soft text, because even if only more than 10 big stations outside the chain said enough you hide the door to laugh.

2, blog links. Strokes is not very good, no way to write soft text at the station, you can register some blog, their own writing, their own blog published. Long-term adherence to the words, search engines will also see the sincerity, of course, keep a blog can remember to add links to the site.

3, forum promotion. This method uses the most people, because the result is extremely fast. The disadvantage is that autonomy is not strong, once those posts are deleted, then the site is down the right to avoid.

So, website promotion should not only use one method, to sum up more, improve the promotion method. This article by the www.365taobao.org webmaster feeds!