Website SEO quote Four Mistakes

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(i) keyword optimization pricing misunderstanding: Many SEO optimization companies will be based on the need to optimize the number of keywords search quantity to price, of course, this is part of the truth, but not every word can do the home page, nor is every word is based on the amount of search to determine the popularity of the degree, such as: Shanghai, the word, The search volume appears to be a moderately difficult term, but with careful analysis, competition is very big, because you will find the top 10 of the site are optimized up and down the kungfu, in addition, this kind of company is small, but they 90% of the business are from the network, so the combination of the sentence of the word is relatively large, which is considered to be in the first-class difficulty. The most popular word is not only the search volume, and sometimes the amount of search, but do the other site optimization of the industry is not good, or, appears in the homepage basically is the network sends the post and so on the information, like this to your website competition degree is small, this word popularity degree is small, therefore the keyword popular degree must investigate the search quantity, the peer competition degree and so on.

(ii) Time error: Customers often require a few days or so or within half a month Baidu optimization to the home page, in fact this is not professional, because SEO is a relatively long process (unless the unpopular words), need a certain amount of time to reflect, and quickly improve the ranking is often cheating means, For a hot word it takes 3 months or even half a year to be normal, a professional seoer in the mission, the need to analyze the status of the site: the site structure, site content, internal and external links, and so on, and then specify the optimization scheme, and then give implementation, and the customer really want to do is to listen to the SEO program, gradually see the effect of optimization.

Three) SEO purpose Misunderstanding: Many customers are to a keyword ranking, but neglected the goal of ranking, ranking the purpose is to flow, in order to marketing, this conversion rate should be very important to improve the rankings, but the performance did not improve the site everywhere, so customers need to pay attention to this conversion rate of improvement, Do not light up in order to rank and SEO.

(four) The long tail word optimization misunderstanding: long tail of the word ranking is a lot of customers neglected, but also by a lot of seoer ignored, but many of the site's effective traffic is through the long tail of the word, long tail word to bring customers than the hot words are accurate, search more demanding customers more practical needs, such as: Search decoration design and search marriage room decoration Design comparison, the latter from the site visitors to the formation of sales action will be relatively high conversion rate, as the enterprise to start from the performance, the real seoer is to bring performance, and not just a keyword ranking, and from Baidu you ranked again good, always the 10th place, Because the top 10 is bidding advertising, and long tail words as long as the ranking is good, basically less or only three bidding.

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