Website Site SEO Processing example three big strides

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Search engine optimization is based on the site's own code, server and so on hardware facilities, just like we build the foundation of the House, if the foundation is not good even if you cover the house is also beautiful and fragile, unbearable burden, today we start from the case to talk about how to do the base site SEO

Part of the Code

First of all, the site is composed of code, the current code has a table also has div composed of static templates

The div code is shown in the following illustration:

The table code is shown in the following illustration:

For now, the best static template is div. Because he built simple and clear, not like a table box box is very easy to mess, and it is easy to have the final note is not written, causing trouble, and check or modify it is cumbersome. CSS only need to modify the style in a file, the entire site display effect directly all ok!

Second, the site each page is best to use the H tag reasonable, such as H1 label Everyone knows is a more important label, but if a page re-use H1 tags, will be the search engine mistakenly think cheating! And also cause a lot of trouble to themselves, because the search engine on the H1 label weight delivery is more important, Each page only needs 1 H1 tags, then each column title or a more important list directly using H2\H3\H4\H5 such a label is OK. It's not easy to be confused if you can show the importance.

Second, site user changes and property settings

1, our inner pages are for the long tail word ranking used, we all know that in the title and keywords, the more important the description of the former, then the search engine to his weight value is higher, so we have to put the key words in front, and the more important keywords, and then the column names such as:

Similar to the title is very melancholy, itself we want to do behind that long tail word ranking, but he happened to put the word position in the end, then the weight gain is the lowest.

Keyword The same reason, the more important position, we must use effective resources to obtain the greatest value. There are still many seoer do a wrong way is included in the page title and keywords are the same, all with the same keywords and headings such as:

This is very melancholy. It is easy to let search engine think is cheating, and very unfavorable to include inside page, and can't do long tail word rank, and lead to long tail flow

2, the site does not add too much back to the internal, many people like the point of the site plus keyword links, link directly to the homepage, or in the update article, which interspersed with several key words linked to the homepage, this in the early stage of the search engine is not perfect, certainly on the rankings intentionally, and rage, But now the search engine in the continuous improvement, so that this belongs to the optimization of the way, and do a direct lead to our site down right. Many medical websites are friends with this practice

3, the breadcrumbs must be clickable, many web site construction technology although made breadcrumbs navigation, but can not click is useless, simply can not convenient users, only to remind users of the location, can not better provide users with convenience, and Enterprise Station general three-tier structure can be, do not have too deep structure such as:

4, the website can be built by circulatory system

First SEO is a constantly modified, perfect process. Can not achieve perfection, because the user's needs are constantly changing, so we have to constantly improve, then the continuous improvement of the process is a circulatory system as shown:

Then this process will be used to data can be analyzed, our site where the user, there is not in line with users, statistical software and Web site heat is a necessity

1, collection, collection of data are divided into: station: To understand the site's PV volume, flow volume, independent visitors, bounce rate, thermal diagram, IIS log, Web site updates, snapshot time, included content, modify changes in the content of the record

Outside the station: chain, high weight link and single practice, competitor analysis, search engine dropdown box, related search, keyword Library update, industry news

These are all made into forms.

2, analysis and finishing

Through the thermal attempt to see the user's click requirements. Consider site location

The title of the link is not correct, the user needs to be revised through the dropdown box, we targeted adjustment

3. Draw a Conclusion

Based on the analysis of data, to come to the conclusion, so that users more easily click. Is it our title question, or is it a placement problem?

4. Solution

Come up with a reasonable solution to the targeted treatment

Third, the basic hardware-server

Website survival basis is the server, no server our users can not browse to, and our users are not so much patience, now a lot of seoer in order to ease the convenience of direct use of foreign servers, so for foreign trade friends is possible, but if our market in our internal, and is targeted, but also is very competitive, such as 2 of the same is to do a product site, a quick opening, a slow speed, you feel that your users will contact with that family.

We have to think clearly that our users are lazy and impatient, and that the basis for our users to build trust with us is that the cycle is very long. If our users back to click on our site, just in time to catch our server can not open, then you feel he will come again next? If just in time to catch up, he will feel that your site can not be trusted, before spending a long time to do the work of the trust based on all the waste.

This is the site's early attention to the three major factors, is also at present the most of the situation, for example, now the search engine for the new station included speed accelerated, but there are a lot of webmaster asked why a long time the home is still not included, the same we have written such an article the 12th time Web site second home diary I hope I can help you

Summary: A down-to-earth person, real work, we must lay a good foundation, seoer since is a long and arduous process, if the foundation is not good, even if you do the site to dazzle, in beautiful, even the most basic user experience do not do well, then all is cloud, do not be your website and server sad urges OH.

This article is written by Liaocheng Network company http://www.ew-seo.com If there are errors or different opinions welcome correction q:287552857