Website title How to design and search engine user experience

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Many do site friends like to take the most popular keywords as their own site name, regardless of whether their content is related to this keyword, in order to catch the so-called long tail flow, in each specific content page title to add a keyword, so as to get more IP from the search engine. In order to explain conveniently, Flymorn takes a concrete case to explain.

As you know, since we have a TV set, all kinds of TV shows have become regulars on TV. The TV series attracts the interest of many people, the audience of the wonderful TV series is regardless of age regardless of gender, both men and women are suitable. Remember before, whenever see good-looking TV, are every night on time to watch, if one day fell a few episodes, in the Heart of the itch is not taste ... But that was a long time ago, and now I rarely follow the TV show, because there is not so much time to spend.

Obviously, TV dramas, whether in reality or in the Internet, are a hot topic. We can see from the Baidu Index of "TV series" Search index of 24112, that is, 24112 people a day in Baidu search this word, plus the other long tail of the TV series, estimated to search the number of relevant words per day at least more than 500,000 people.

There are a lot of websites for TV programs. Large Web sites such as Tudou, Youku, vi video, KU6, even-even video, 56 videos, and other small Web sites are from these large websites, which are affiliated sites. At present, because of national policy reasons, want to do TV program video site has not been allowed.

Many people will find the drama is also more popular, so a big nest bee-like to do the plot site. What XX plot net fly all over the sky, because the nature of the plot site determines the content of such a site can not be how much original, and search engine and like to have original content of the site, which directly led to a lot of plot site by Baidu, such as search engine discrimination as a garbage station, or down the right or K station a few. So, the plot site is not good to do, Baidu's strict review of the new station has increased the difficulty of doing such sites.

Many intelligent webmaster analysis found that many users in the search "TV series XXX Finale", "The big end" This keyword is very strong, in order to attract the attention of this part of the user, many stationmaster then direct their website name is "Big finale plot Net", "TV series finale plot Introduction", "TV big finale" and so on. It looks good and strong, but not really.

See examples. I once and this website: the http://www.dyduo.com/of the movie webmaster privately chatted. He specializes in web sites. Originally named the Big finale plot net, did bring him a period of the brilliant period of traffic, because as long as the user search for the end of XXX, basically will come to his website. But not long, Baidu suddenly one day to this site K only one page, and all of the previous rankings are good keywords all did not, even the home page rankings were manually adjusted to the bottom of Baidu several. And his site basically did not do too much optimization, there is no other such as links, web keyword duplication, etc. by K factor. Later from Baidu feedback back to the result is: His station name has seriously affected the user's search experience; for example, user search "struggle big Finale", one of your Web page title called "Struggle character Stills-grand finale Plot network", so the user came to your site a look, is not a big ending ah, so feel cheated, Creates a bad user experience. Baidu Nature to care about the user experience, so Baidu K drop your station is a natural thing.

I am looking for Baidu "big finale plot net" results when found that a lot of good rankings of the plot site are Baidu K, down right down right. Baidu can be directly overturned results of the last few pages to view the right to drop the site. You will find that a lot of once brilliant sites are no longer brilliant. I also have a plot station: Love Plot network, some time ago also wrote an article "Baidu down the right after the site finally restored rankings." This article describes how the plot site was Baidu down the right to restore the rankings. But at present, still included not much, but the page ranked all good. You can have a look when you are free.

Finally, my suggestion is: the website title as far as possible true and peaceful, avoid the popular keyword, not too much attention to short-term fast IP, such traffic to fast, go quickly; especially for the site title, must be related to the content of the page, do not accumulate irrelevant keywords in the title; for example, your title can be written like this "TV series Struggle "Plot introduction 1-10 episodes", not in the back add any station name, no matter you this station name is the big ending or small ending what. Or seriously do the station, do the content. User first, users like your station, search engines do not like it. Reprint please keep this article website http://www.bizhi5.com Source! Support admin5! Thank you!